Responsibilities

• Own the end-to-end operational execution of loyalty campaigns, rewards, offers, and sweepstakes, including setup, requirements definition, testing (UAT), execution, monitoring, and post-campaign reporting.
• Ensure all campaigns are executed accurately, on time, and in compliance with legal, technical, and operational requirements across markets.
• Perform post-campaign analysis to evaluate performance, member engagement, and ROI, identifying insights and optimization opportunities for future campaigns.
• Partner with Brand Marketing, Digital Marketing, and other stakeholders to help plan loyalty campaigns that ladder up to larger quarterly and enterprise marketing initiatives.
• Translate strategic objectives into executable loyalty use cases, ensuring alignment between campaign goals, member experience, and program capabilities.
• Serve as a subject-matter expert on loyalty mechanics, advising partners on the best ways to leverage the FLX program to drive enrollment, engagement, and incremental revenue.
• Deliver against the loyalty program strategic roadmap, including defining requirements for features and functionality, performing UAT, training relevant teams, and overseeing successful rollouts.
• Identify and implement opportunities to enhance engagement and revenue through new campaign types, rewards, and emerging capabilities.
• Collaborate across a highly matrixed organization (Data & Analytics, Technology, Legal, Brand Marketing, Digital Marketing, Store Operations, Customer Service, etc.) to bring loyalty initiatives and campaigns to life.
• Act as a trusted consultant to cross-functional partners by clearly articulating program capabilities, constraints, and goals, and recommending scalable solutions.

Requirements

• 5+ years of relevant experience in program, product, or operations roles, preferably within a Direct-to-Consumer loyalty program, CRM, or promotional/campaign environment.
• Strong project management and communication skills, with the ability to manage multiple campaigns, priorities, and stakeholders simultaneously.
• Proven ability to translate strategy into execution while maintaining close attention to operational detail.
• Highly collaborative, with the ability to build relationships and influence across a global, matrixed organization.
• Analytical mindset with experience using data to inform decisions, measure performance, and drive optimization.
• Proficiency in Microsoft Office Suite; must be able to deliver visually compelling PowerPoint presentations and present clearly to diverse audiences.
• Experience working within an Agile framework is a plus.
• Fluent in English (written and verbal); additional language proficiency a plus (French Canadian).
• Global experience strongly preferred.
• Ability and willingness to occasionally travel within North America.

Preferred

• Experience with loyalty programs is preferred
• Global experience strongly preferred
• Additional language proficiency a plus (French Canadian)
• Experience working within an Agile framework is a plus

Benefits

• Employee Discount
• Paid Time Off
• Medical | Dental | Vision Coverage
• 401(k) | Roth 401(k)
• Stock Purchase Plan
• Life Insurance
• Flexible Spending Account
• Opportunities for Advancement
• Tuition Reimbursement for Qualified Courses
• Strong Company Culture