Responsibilities

• Execute multi-channel campaigns across email, paid media, organic search, social, webinars, events, and other digital channels.
• Test and evaluate new marketing channels, audiences, offers, and tactics to identify scalable sources of leads, pipeline, and revenue.
• Build campaign assets including landing pages, emails, forms, calls-to-action, and nurture programs.
• Conduct A/B tests and use performance data to continuously improve campaigns.
• Help connect marketing activity to qualified leads, pipeline, and revenue.
• Work alongside our external agency to execute SEO, GEO, and AEO recommendations.
• Support keyword, topic, competitor, and search-intent research.
• Optimize website pages and content for traditional search engines and emerging AI-driven search experiences.
• Help implement content briefs, internal linking, metadata, page updates, and other organic growth initiatives.
• Monitor organic and AI-search performance and help identify opportunities for improvement.

Requirements

• 2–4 years of experience in growth marketing, demand generation, content marketing, SEO, or digital marketing.
• Excellent writing, editing, and proofreading skills.
• Working knowledge of SEO and an interest in GEO, AEO, AI search, and evolving buyer behavior.
• Experience executing digital marketing campaigns and creating content across multiple channels.
• Strong analytical skills and comfort using data to evaluate what's working.
• Experience with tools such as Google Analytics, Google Search Console, CRM, marketing automation, and SEO platforms.
• Strong organizational skills and the ability to manage multiple projects and deadlines.
• A test-and-learn mindset and willingness to experiment with new channels, tools, and tactics.
• Comfortable working with agencies and internal stakeholders to turn strategy into execution.

Benefits

• 401(k) matching
• Full Health Benefits (Health, Vision, Dental)
• Employee assistance program
• Flexible spending account
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Tuition reimbursement