Responsibilities

• Lead Content Marketing Efforts:
• Steer the E&C Global team’s content marketing initiatives, leveraging SEO, GEO, and AI to maximize reach and engagement.
• SEO Strategy:
• Write and optimize high-quality SEO content around relevant themes and product launches.
• Customer Needs and Content Gaps:
• Proactively identify customers’ needs and gaps in existing content, recommending new topics and approaches.
• Research:
• Conduct thorough research combining online sources, interviews, studies, and AI-driven insights to generate informative and engaging content.
• Manage competitive audits of marketing, advertising and messaging to ensure we are effectively communicating against key competition.
• Content Creation and Production:

Requirements

• Bachelor’s degree in Marketing, Communication, or related field (in progress)
• Strong digital marketing and analytics skills
• Excellent verbal and written communication skills
• Comfortable being a self-starter with exceptional attention to detail
• Able to work on problems of diverse scope where analysis is required
• Ability to handle multiples assignments, work independently, and see projects through to successful completion
• Knowledge of SEO and Google Analytics is a plus
• Applicants for this position must be currently authorized to work in the United States on a full-time basis. Shure will not sponsor applicants for this position for work visas.

Benefits

• retirement savings plans and paid time off, employee discounts, professional development opportunities, and work-life balance initiatives.