Responsibilities

• Identify and scout specific local businesses, events, and high-traffic locations to introduce and promote the new HTeaO location.
• Build early community relationships on behalf of the store, distributing mini gallons, flyers, and other marketing materials as outlined in Exhibit A requirements.
• Represent HTeaO's brand and culture accurately and enthusiastically in every community interaction leading up to the Grand Opening.
• Boost the HTeaO app and encourage local sign-ups ahead of the Grand Opening.
• Promote the local store's Facebook page and advocate for the community to follow it.
• Support and amplify Grand Opening weekend excitement through active, visible community engagement in and around the store.
• Work alongside the NSO team, FBC, and store leadership to ensure community marketing efforts are felt instore, not just in the surrounding area.
• Help create a welcoming, energetic atmosphere that reinforces the store's connection to its new community.
• Continue building community relationships to support sustained guest frequency and long-term brand loyalty beyond opening weekend.
• Provide ongoing visibility and support for the Franchisee and Corporate Stores as the store transitions into normal operations.

Requirements

• Strong working knowledge of HTeaO operations and brand standards.
• Outgoing, personable, and comfortable engaging with new people and local businesses.
• Humble and kind, with a genuine, approachable attitude in every interaction.
• Passionate about promoting HTeaO and able to represent the brand with authentic enthusiasm.
• Skilled at identifying specific, relevant local businesses and locations to market the brand effectively.
• Self-starter who is motivated and takes initiative without needing constant direction.
• Collaborative team player who works well with others, including NSO, FBC, and store leadership.
• Demonstrates strong Franchisee support and an all-in, whatever-it-takes attitude.
• Able to cross-functionally work with all internal departments to support store and brand goals.
• Must be organized and able to make strategic plans for marketing and store engagement.