Responsibilities

• Translates complex technical and portfolio value into clear, compelling, and customer-centric messaging
• - Creates and edits content across channels, including blogs, case studies, sales enablement materials, campaigns, and customer communications
• - Leads development of thought leadership content to position Viega as an industry authority and trusted partner
• - Owns and manages the content calendar and editorial strategy, aligned to campaigns, segments and business priorities
• - Partners with segment, product, and sales teams to develop persona-driven content tailored to target audiences and use cases
• - Supports sales enablement through development of presentations, one-pagers, sell sheets, features and benefits, and case studies that drive pipeline and conversion
• - Identifies, develops, and executes customer case studies, from story sourcing to final publication
• - Collaborates with digital and demand generation teams to optimize content for SEO, engagement, and lead generation
• - Defines and tracks content performance metrics (engagement, conversion, pipeline influence) and continuously optimize based on insights
• - Maps content to the customer journey, ensuring the right message reaches the right audience at the right time

Requirements

• Knowledge, Skills and Abilities
• - Proficient in the use of common office equipment and software – including, but not limited to: computers, printers, Microsoft Word, Excel, Outlook, Teams, and PowerPoint
• - Strong written and verbal communication skills - this includes active listening, professional email and phone etiquette, and the ability to convey information clearly and accurately.
• - Effectively builds positive, productive relationships with colleagues, customers, vendors and others, contributing to a productive and welcoming work environment.
• - Fosters a collaborative environment – promoting teamwork, prioritizing responsiveness, sharing of knowledge, and alignment with shared goals and values.
• - Strong interpersonal skills with demonstrated ability to effectively partner with key stakeholders and tactfully exercise influence across the organization
• - Demonstrates careful attention to detail, ensuring accuracy in all aspects of work.
• - Works effectively in a fast-paced and sometimes uncertain environment, making sound decisions based on best available information
• - Adept at identifying problems and finding effective solutions – requires critical thinking, creativity and solid facilitation skills.
• - Ability to work both independently and in a team environment, effectively collaborating with internal teams and other stakeholders.

Preferred

• Previous experience working in industries with technical or engineered products (plumbing, HVAC, construction, manufacturing, etc.) preferred

Benefits

• Health & Wellbeing
• - Medical, Telehealth, Dental, and Vision coverage, including infertility treatment, weight management, and physical therapy.
• - Wellness Program, including wellbeing platform, wellness challenges, WorkLife Navigator services, EAP, and mental health resources.
• - HSA with company contribution.
• - Health Care and Dependent Care FSA options.
• Financial Security
• - 401(k) plan with up to 7.5% total employer contribution, including an automatic 3% company contribution plus a competitive tiered match.
• - Employer-paid Short- and Long-Term Disability coverage.
• - Employer-paid Life and AD&D insurance, with additional voluntary coverage options.
• - Voluntary benefits including legal, accident, critical illness, and hospital indemnity insurance.