Responsibilities

• Develop high quality, brand-appropriate content (email copy, web copy, stories, blogs, podcast or video scripts, etc.) on schedule. As needed, interview subjects, research background information, gather data or information and write content. Vet writing and make edits as needed.
• Source and gather or create visual assets (photos, video).
• Working collaboratively with a social media manager, develop social media strategies to implement engaging content across many channels - such as Facebook, Twitter, LinkedIn, and YouTube.
• Working collaboratively with UMN public relations professionals, develop strategies to pitch content to the media. Develop pitch materials as needed.
• Build web pages using CCAPS Drupal templates. Make updates to launched sites over time as needed.
• Manage projects via Asana project management system.

Requirements

• Bachelor’s Degree in Communication, Journalism, Marketing, Art or related field or non-communication related degree with additional two years of professional communication experience.
• At least two years of experience creating content and web pages.
• A proven track record of writing clear, concise, and creative copy.
• Experience developing social media or public relations strategies and deploying them with positive results.
• Demonstrated strong grasp of English usage and grammar.
• Experience making digital content accessible.
• Experience using AI-empowered workflows.
• Interpersonal skills including patience, tact, and the ability to work with a variety of people at all levels to lead communications efforts.

Preferred

• Master’s degree
• Basic HTML skills
• Excellent organization skills and the ability to handle a high volume of work, multiple projects being worked on simultaneously, and tight deadlines.