Responsibilities

• Marketing and Content Development:
• - Develop and implement marketing and communication plans to enhance student engagement with events, programs and services.
• - Work with staff to establish, coordinate and maintain project schedules through project management tool, and evaluate and respond to emerging needs on projects.
• - Consult and guide clients on strategic marketing for events, determining the most appropriate methods and techniques for promoting events and programs; work with other Publicity Center creative staff to determine feasibility and execute tasks to meet marketing goals.
• - Establish and maintain relationships with on and off campus media professionals and organizations.
• - Independently advise media of upcoming events, activities, and student-focused news of interest through calendars, announcements, releases and features.
• - Develop and edit original written content for multiple platforms including publications, websites, social media and event promotions.
• - Manage department social media platforms; advise social media best practices to clients.
• - Work with other department staff to develop and deliver video and new media content.
• - Conduct and/or coordinate research and interviews.

Requirements

• A Bachelor's degree in Marketing, Communications, Journalism, Public Relations, English or related field, or at least four years of progressively responsible experience in a related field.
• Experience with web, social media and project management tools.
• Experience leading or mentoring staff.
• Experience researching, developing, and implementing event marketing or communication plans.
• Demonstrated excellent written and interpersonal communication skills.
• Experience managing multiple projects and deadlines.
• Demonstrated willingness and/or experience working with students and/or co-workers from a wide range of abilities, backgrounds, and experiences.
• OR applicable combination of education and/or experience which demonstrates the ability to perform the essential functions of the position.

Preferred

• Experience with Adobe Creative Suite in a Mac environment.
• Experience developing print and online publications.
• Experience with photography and videography.
• Experience with digital advertising platforms.
• Experience preparing and delivering presentations.
• Experience with survey and assessment tools.
• Experience in a higher education setting and knowledge of university policies and procedures.
• A record of promoting institutional excellence in the work environment.
• Ability to incorporate multicultural perspectives and issues into everyday conversations.

Benefits

• Our investment in you begins the day you join your team, a healthy and successful future for you is important to us. We offer medical, dental, life and disability insurance, retirement and optional savings plans, tuition assistance for you and your dependents, discounts across town, an employee assistance program for individualized counseling, and a wellness incentive program. Learn more: Benefits, Perks, and Leave and Total Rewards Calculator.