Content & Creator Lead — Short-Form Video (TikTok / Reels / Shorts)

Houston, TX (On-site)

$59K/yr – $81K/yrSenior Level3+ years expFull time

Posted 3 days ago

Job Summary

Own the end-to-end creator-driven short-form video program across TikTok, Reels, and Shorts, including ideation, on-site production, testing hooks, and building a scalable creator network with paid amplification workflows.

  • Lead video production and analytics-driven testing.
  • Build and manage creator relationships and monetization channels.

Job Description

Responsibilities

  • Shoot, edit, and post 4–5 native short-form videos per week across TikTok, Instagram Reels, and YouTube Shorts. Phone-shot, fast, native to the platform — we don't want polish, we want watch time.
  • Film on location at our repair shops: real rock chips, real repairs, real technicians. You'll have unlimited authentic material most brands would kill for.
  • Test hooks relentlessly ($20 vs. $500 replacement, satisfying-repair, fix-it-before-winter, skeptic test) and double down on what the numbers say.
  • Come up with original concepts — recurring series, characters, stunts, and angles nobody else in the category is doing. We're not looking to copy what other brands post.
  • Build our creator program: find and message 20+ relevant creators per week, ship product samples, and manage relationships through TikTok Shop, Levanta, and Amazon Creator Connections.
  • Flag winning videos for paid amplification (Spark Ads / whitelisting) and secure repost rights on everything.
  • Own a simple weekly scoreboard: posts shipped, views, outreach sent, creators activated, attributable sales.

Requirements

  • Google Analytics: 3 years (Required)
  • TikTok: 3 years (Required)
  • Google AdWords: 3 years (Required)
  • Social media marketing: 3 years (Preferred)
  • Paid search marketing: 3 years (Required)
  • TikTok Shop: 3 years (Required)
  • Shopify: 2 years (Required)
  • Amazon EC2: 3 years (Preferred)
  • Amazon PPC: 2 years (Preferred)
  • drivers license (Required)

Preferred

  • freelance UGC experience, TikTok Shop or affiliate marketing familiarity, basic paid social (Meta / TikTok Ads), bilingual English/Spanish.

Salaries

Posted range

$59K/yr – $81K/yr

Taken straight from the job posting.

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