Community Marketing Assistant (CMA)

Pittsburgh, PA (On-site)

Salary Not AvailableEntry LevelPart time

Posted 6 days ago

Job Summary

Own the community marketing and resident-facing experiences by driving content creation, social media management, lead generation, and on-site engagement activities that support leasing efforts.

Job Description

Responsibilities

  • Greet and assist prospective residents by providing information on apartments, amenities, pricing, availability, and community offerings.
  • Create engaging photos, video, and written content for social media and other approved marketing platforms.
  • Highlight the community, resident events, campus life, amenities, local attractions, and leasing opportunities through creative marketing.
  • Assist with social media management, including posting, monitoring trends, responding to inquiries, and maintaining a consistent content schedule.
  • Support lead generation and follow-up efforts in accordance with company standards.
  • Assist with marketing materials, including flyers, signage, digital graphics, email campaigns, and promotional content.
  • Attend resident and community events to support engagement efforts and capture content for marketing purposes.
  • Assist with housing fairs, promotional events, contests, giveaways, and other leasing and resident-engagement initiatives.
  • Maintain a strong working knowledge of the community, including floorplans, pricing, availability, amenities, and leasing information.
  • Monitor local market trends and competitor activity and provide creative marketing suggestions to the Property Manager.

Requirements

  • Familiarity with Instagram, TikTok, Facebook, and current social media trends.
  • Strong written and verbal communication skills.
  • Basic photography, video editing, and graphic-design abilities.
  • Experience with tools such as Canva, CapCut, Adobe Creative Suite, or similar platforms is preferred.
  • Creative, organized, dependable, and able to meet deadlines.
  • Comfortable appearing on camera and interacting with residents and prospective renters.
  • Able to work independently while accepting feedback and collaborating with the property team.
  • Knowledge of student life and the local campus community is preferred.
  • Prior social media, marketing, customer service, or property management experience is helpful but not required.

Preferred

  • Experience with tools such as Canva, CapCut, Adobe Creative Suite, or similar platforms is preferred.
  • Knowledge of student life and the local campus community is preferred.

Marketing Team

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Community Marketing Assistant (CMA)

Webster Hall - McKinney Properties · Pittsburgh, PA · On-site