Brand Manager

USA (Hybrid)

$140K/yr – $150K/yrMid Level3+ years expFull time

Posted 2 days ago

Job Description

Responsibilities

  • Business Analytics: Able to use syndicated, consumer and customer data to identify business insights and recommend solutions that optimize results. Developing monthly/quarterly business reviews and ad-hoc analysis.
  • Strategic Thinking: Contribute to developing comprehensive brand strategy, taking into account consumer, category and market trends. Able to confidently present strategic, data-driven recommendations to senior team.
  • Marketing: Manages the briefing & development of bold, disruptive communication plans, inclusive of social and influencers, in collaboration with internal and external agencies.
  • Project Manager: Ability to lead large cross-functional projects with multiple stakeholders, complex inputs, and time sensitive deadlines; effectively manages workload by prioritizing and multi-tasking. Demonstrates a sense of urgency to drive impact.
  • Innovation: Manage the development of innovation projects from inception through production and the execution of a tactical support plan. Ability to collaborate with internal cross-functional teams and influence without authority to guide quick, actionable decisions.

Requirements

  • Bachelor’s degree required; MBA preferred
  • Minimum of 3-5 years of brand management experience in food CPG
  • A deep understanding of how to read, interpret and build models from syndicated data such as IRI or Nielsen
  • Strong project management skills and attention to detail
  • Excellent interpersonal communication and team working skills
  • Experience leading and launching new innovation
  • Experience working with internal & external agencies to develop marketing plans
  • Experience developing and executing social & influencer strategy
  • Previous experience leading and working on cross-functional teams
  • Comfortable working in a fast-paced, fast-changing environment

Preferred

  • MBA preferred
  • Consulting background gets bonus points!
  • Direct experience in CPG food categories is strongly preferred

Benefits

  • Medical, Dental & Vision
  • Group Life and AD&D
  • Voluntary Life and AD&D
  • Group Short & Long-Term Disability
  • 401(k)
  • Paid Time Off
  • Flexible Spending Accounts
  • Employee Assistance Program
  • Gym Membership Discounts

Salaries

Posted range

$140K/yr – $150K/yr

Taken straight from the job posting.

See all Wm Bolthouse Farms Inc salaries

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Brand Manager

Wm Bolthouse Farms Inc · USA · Hybrid