Athletics Content Creator

Wilkes-Barre, PA (On-site)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

Job Summary

Lead video production and storytelling for Wilkes athletics, coordinating with coaches and marketing to build student-athlete branding.

  • Own video & photo production for social, recruiting, and game-day content.
  • Must-have: Prior collegiate-level content experience.
  • Standout: Strong cross-team collaboration with athletic communications and coaching staff.

Job Description

Responsibilities

  • Video & Photo Production: Produce, shoot, and edit high-quality video (long and short-form) and photo content for social media, recruiting, web, and in-venue boards.
  • Social Media Strategy: Create platform-optimized content for Instagram, TikTok, X (Twitter), and YouTube that increases brand awareness and drives fan engagement.
  • Game Day Execution: Lead content capture on game days, producing quick-turnaround highlights, hype videos, and behind-the-scenes footage.
  • Storytelling & Branding: Develop creative, trend-setting content concepts that showcase student-athlete life, community initiatives, and Wilkes University brand.
  • Equipment Maintenance: Maintain, organize, and manage photographic and videography equipment.
  • Collaboration: Work with the athletic communications staff, marketing team, and coaches to align content with overall athletics department strategic goals.
  • Compliance: Adhere strictly to NCAA, conference, and institutional rules and regulations.

Requirements

  • A bachelor's degree is required for this two-year grant supported position through the NCAA Pathways Program with the ideal candidate having prior experience at the collegiate level.

Preferred

  • Ideal candidate having prior experience at the collegiate level.
Wilkes University logo

Wilkes University

Noted for our strong academics, Wilkes University currently offers over 70 majors and minors and with millions of dollars in aid and grants made available each year, Wilkes is also affordable. Here you'll find a faculty genuinely interested in your growth and success. Their dedication to personal engagement produces remarkable outcomes for our grads. While you're here, you'll enjoy a vibrant student life throughout our 34-acre campus and watch our athletics teams participate in the Mid-Atlantic Conference. Have a question about any of this? Feel free to contact our admissions office. In the meantime, be sure to check out our videos on our website. If you think you're ready for the next step, you can apply right now.

Founded in 1933
Wilkes-Barre, Pennsylvania, USA
1.2K employees (63 in marketing)

Marketing Team

Marketing Team Size
37 (3% of company)

Traffic Signals

Monthly Visitors
95.7K
Monthly Google Ads Budget
$146.4K
Traffic Source Mix
Search
46.1%
Direct
42.7%
Referral
7.6%
Social
2.8%
Paid
0.7%

Headcount Trend

Current headcount: ~1.2K

Recent News

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Athletics Content Creator

Wilkes University · Wilkes-Barre, PA · On-site