Responsibilities

• Partner with the Marketing Manager to turn social, content, creator, affiliate, and discovery commerce strategies into actionable operating plans, timelines, and workflows.
• Own and improve the integrated marketing calendar process to create visibility across social media, content, creator partnerships, affiliate marketing, Ecommerce, Sales, Creative Services, and agency partners.
• Manage planning systems, communication rhythms, and workflow processes that help marketing activities stay aligned on priorities, deliverables, timing, and campaign objectives.
• Maintain and implement reporting routines, dashboards, scorecards, and stakeholder updates that make marketing performance easy to understand and act on across teams.
• Analyze performance across social media, content, influencer, affiliate, and discovery commerce programs to identify trends, opportunities, and recommendations that support brand awareness, engagement, conversion, and business goals.
• Create clear communication processes, including regular status updates and recap emails, that help internal teams understand current priorities, campaign performance, upcoming initiatives, and business impact.
• Identify and implement process improvements that increase accountability, reduce friction, improve cross-functional communication, and help the team operate more efficiently as the function scales.
• Monitor consumer, creator, platform, and competitive trends to help inform future social operations, content planning, creator strategy, and reporting recommendations.
• Collaborate with Creative Services, Ecommerce, Sales, Marketing Coordinators, and agency partners to support integrated execution and ensure work is moving forward with clarity and alignment.

Requirements

• Strong understanding of social media, content marketing, creator/influencer programs, affiliate marketing, discovery commerce, and performance reporting required, with the ability to connect channel activities to business outcomes.
• Strategic thinker with strong business acumen and the ability to connect marketing activity, consumer behavior, channel performance, and company priorities.
• Exceptional organizational and project management skills, with experience building workflows, planning systems, calendars, and repeatable processes.
• Strong verbal and written communication skills, with the ability to translate complex data, timelines, and priorities into clear updates for cross-functional teams and leadership.
• Data-driven and analytically minded, with experience developing reports, dashboards, scorecards, and recommendations that support decision-making.
• Highly collaborative and skilled at building relationships across Marketing, Ecommerce, Sales, Creative Services, agencies, and other internal partners.
• Results-oriented and accountable, with strong follow-through and the ability to manage multiple priorities without losing sight of business goals.
• Comfortable operating in a fast-paced environment and creating structure around changing priorities, evolving campaigns, and cross-functional needs.