Responsibilities

• Support the planning and execution of growth marketing initiatives aligned with brand and business objectives.
• Execute and optimize multi-channel marketing campaigns, including paid media, to drive subscription, email acquisition, and ecommerce growth.
• Coordinate creative development and testing with Editorial and Creative teams to improve campaign performance and audience engagement.
• Monitor campaign performance and recommend optimizations to improve CPA, CPC, and other key acquisition metrics.
• Develop reports and analyze campaign data to uncover trends, insights, and opportunities for continuous improvement.
• Support go-to-market planning for key business initiatives through audience strategy, channel planning, and testing recommendations.
• Collaborate with cross-functional partners across Editorial, Membership, Design, and Analytics to execute marketing initiatives and achieve business goals.
• Explore and leverage AI-powered tools to enhance campaign planning, creative testing, reporting, and marketing workflows while identifying new opportunities to scale growth.

Requirements

• 1+ years of experience in growth marketing, digital marketing, paid media, or a related field.
• Basic understanding of paid media and customer acquisition across platforms such as Meta and Google.
• Ability to interpret performance data and use insights to optimize marketing campaigns.
• Strong written and verbal communication skills with exceptional attention to detail.
• Excellent organizational skills with the ability to manage multiple projects in a fast-paced environment.
• Collaborative mindset with the ability to build strong cross-functional partnerships.
• Curious, proactive, and eager to learn new marketing strategies, technologies, and AI-powered tools.
• Bachelor’s degree or equivalent practical experience in marketing, communications, business, or a related field.
• This role is based in New York and follows a hybrid work schedule.

Benefits

• Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
• Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
• Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
• Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
• Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
• Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.