Responsibilities

• Programmatic Activation
• Support the general day-to-day functions as led by Manager & Sr Manager to drive success for Dunkin’.
• Monitor campaigns to ensure appropriate pacing relative to budgets and targets. Update and optimize budgets and insertion orders throughout the year based on brands’ needs.
• Perform monthly billing and invoice reconciliation.
• Execute new campaign builds, account optimization and tracking processes across different platforms
• Manage the tagging, reporting and financial management for programmatic campaigns for Dunkin’.
• Partner with Managers to support the various steps required to ensure proper asset alignment (including creative & traffic fulfillment) across media buys; this will include implementation and QA of tagging as necessary across in-house Paid Media buys for measurement reporting and accuracy
• Pull and structure data for weekly, monthly, and quarterly reporting and review with necessary stakeholders to impact optimizations and business decisions
• Support the integrated reporting of documents – including a migration to dashboard reporting – as needed by cross functional team members for internal and external purposes
• Maintain accurate record of budgets (planned v. actuals) and oversee the billing process for in-house Paid Media

Requirements

• Required Minimum: Bachelor’s degree
• 4 – 7 years of relevant experience in marketing and / or media
• Hands on keyboard paid buying experience within Google Ads & Yahoo
• Demonstrated experience in problem solving and managing multiple tasks
• Account budget management through daily/weekly pacing, monthly and yearly goals
• REQUIRED KNOWLEDGE, SKILLS OR ABILITIES:
• Ability to deliver results
• Excellent project management skills (proficiency in Excel/PPT will be key)
• Ability to balance multiple priorities and meet project deadlines
• Excellent oral and written communication skills