Analyst: Communications & Content

Colorado, USA (Unknown)

$65K/yr – $70K/yrMid Level3+ years expFull time

Posted 10 days ago

Job Summary

Owns and drives the resort’s social media content strategy and daily execution, including calendar management, multimedia production, asset organization, and community reporting, in close collaboration with the communications and marketing teams.

  • Owns strategy and calendar for social media content
  • Leads multimedia content production and asset development
  • Manages content creation workflow and cross-channel publishing

Job Description

Responsibilities

  • Oversight of social media strategy, content calendar and execution
  • Utilize strong storytelling skills to bring the resort brands to life across a variety of platforms and mediums.
  • Work closely with the communications and marketing team to create content and messaging that is in line with the resort brand.
  • Maintain a content production calendar, with an organized schedule of cadenced messaging needs.
  • Assist with community management of resort social media channels and reporting.
  • Assist with ideation and creation of multimedia content and creative asset development for social media, digital, video, website, blogs, and other platforms.
  • Independently capture, shoot, edit and publish multimedia content under tight deadlines. Expectation to capture content on all powder days and post in a timely manner.
  • Assist with larger-scale brand and marketing photo and video shoots.
  • Organize and lead smaller-scale resort photo and video shoots including contracted models and photographers/videographers.
  • Photo and video asset management and tracking.

Requirements

  • Bachelor’s degree preferred, preferably in Communications, Journalism or Marketing.
  • Minimum 3 years of experience in a communications and content role, preferably in the ski industry or related industry
  • Strong communication, storytelling, and copywriting skills.
  • An eye for visual design, with the ability to work independently to capture photo and video assets.
  • Knowledge of Microsoft Word, PowerPoint, and Excel.
  • Understanding and knowledge of social media platforms.
  • Experience with Sprout Social and other social media management programs is a plus.
  • Intermediate or above skiing or snowboarding ability. Able to ski/ride with a gear backpack of 30+ pounds
  • High quality photo and video capture and editing experience is required, including experience with the full Adobe creative suite of software products.
  • Comfortable shooting, editing, and publishing video content including proficiency with GoPro cameras and phone apps.

Preferred

  • Bachelor’s degree preferred, preferably in Communications, Journalism or Marketing.
  • Experience with Sprout Social and other social media management programs is a plus.

Benefits

  • Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons
  • MORE employee discounts on lodging, food, gear, and mountain shuttles
  • 401(k) Retirement Plan
  • Employee Assistance Program
  • Excellent training and professional development
  • Full Time roles are eligible for the above, plus:
  • Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
  • Free ski passes for dependents
  • Critical Illness and Accident plans
Vail Resorts logo

Vail Resorts

3.4 Glassdoor

Vail Resorts is a network of the best destination and close-to-home ski resorts in the world including Vail Mountain, Breckenridge, Park City Mountain, Whistler Blackcomb, Stowe, and 32 additional resorts across North America; Andermatt-Sedrun and Crans-Montana in Switzerland; and Perisher, Hotham, and Falls Creek in Australia. In 2016, our company launched the industry-changing Epic Pass. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). ​ We are passionate about providing an Experience of a Lifetime to our team members and guests, and our EpicPromise is to reach a zero net operating footprint by 2030, support our employees and communities, and broaden engagement in our sport. In addition to our 42 resorts in four countries, our company owns and/or manages a collection of elegant hotels under the RockResorts brand, a portfolio of vacation rentals, condominiums and branded hotels located in close proximity to our mountain destinations, as well as the Grand Teton Lodge Company in Jackson Hole, Wyoming. Vail Resorts Retail operates more than 250 retail and rental locations across North America. ​ Interested in joining our team? Come work and play in the mountains! Discover (or re-discover!) a passion for the outdoors with free ski pass(es), free ski/snowboard lessons, a 40% retail discount, and much more. Receive $20/hr starting wage, health/wellness benefits, and training through our Epic Service development experience. Whether it’s your first-time seeing snow or you were born on the slopes, joining our team means building lifelong connections with people from around the world.​ Learn more about our company at www.VailResorts.com, or discover our resorts and pass options at www.EpicPass.com.

Founded in 1977
Broomfield, CO, US
9.1K employees (437 in marketing)
63% recommend to a friend
55% CEO approval

Salaries

Posted range

$65K/yr – $70K/yr

Taken straight from the job posting.

See all Vail Resorts salaries

Funding

Total Funding
$1.1B
Last Raise
$500M
Post IPO Debt, 9 months ago

Funding History

  • Jun 2025
    Post IPO Debt • $500M
  • Apr 2024
    Post IPO Debt • $600M
  • Jan 2014
    Post IPO Debt

Traffic Signals

Monthly Visitors
125.5K
Traffic Source Mix
Search
34.7%
Direct
45%
Referral
15.4%
Social
4.5%
Paid
0.3%

Headcount Trend

Current headcount: ~9.1K

Recent News

Vail Resorts logo

Analyst: Communications & Content

Vail Resorts · Colorado, USA · Unknown