Responsibilities

• Develop, manage and execute the Amazon marketing strategy for a portfolio of clients.
• Compare and evaluate the use of various Amazon marketing strategies, such as pay-per-click ads, promotions, lightning deals, affiliate links, and coupons; determine which strategy or strategies will appropriately market clients’ products for increased sales, revenues, and profits; and execute the strategy.
• Develop and execute the marketing strategy, and advise and communicate directly with clients without direction from superiors or supervision.
• Deliver accelerated sales trajectories for clients while also considering the impact those efforts will have on the profitability of the Amazon channel overall.
• Make recommendations and requests for monthly/quarterly/annual marketing budgets.
• Introduce clients to PPC concepts and develop strategies based on clients’ goals.
• Create optimized content for use on the platform including but not limited to: Brand Stores, A+ content, Amazon Posts, SEO friendly titles, backend keywords, etc.
• Oversee inventory levels and coordinate with client operations teams to always stay in stock.
• Design best-in-class Amazon catalog pages with a focus on SEO.
• Set up, monitor, analyze, optimize, and report on KPIs to drive results and communicate them well.

Requirements

• 2+ years of experience in at least some of the following areas (willing to train in areas to fill gaps)
• eCommerce channels, especially Amazon.com.
• PPC Advertising.
• Detail-oriented with strong organizational and project management skills.
• Client/relationship management experience.
• Demonstrated experience as an effective team member with strong communication skills, reliability/integrity/maturity, and ability to self-start.
• Must be comfortable with the learning curve/constant change that comes with operating in a fast-moving, ever-changing world of Amazon.
• Must be a team player. We are making strides in terms of process and efficiency, but we also need people willing to pitch in when needed and help us build processes.
• Comfortable with datasets, spreadsheets, trend analysis, and data storytelling.
• Bachelor's Degree or higher preferred but not required if other skills can be demonstrated.

Preferred

• Experience with G-Suite.
• Knowledge of Amazon marketplace - Seller Central, Vendor Central, PPC, etc.
• Project management experience.

Benefits

• Benefits offered, ability to qualify for 401k.
• Ability to qualify for Quarterly Performance Bonuses.