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Playa Bowls

Brand

3.8
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
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  • Jobs

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Company overview

New Jersey's original acai shop serving healthy super fruit bowls, smoothies, juices, oatmeal, soup, and coffee. Now with 100 locations nationwide!
Founded in 2014
Belmar, New Jersey, USA
2K employees (48 in marketing)
www.playabowls.com
56% recommend to a friend
52% positive business outlook

People

Founders and leadership

Abby Taylor
Abby Taylor
Founder & CBO
At the company for 12 years 6 months

Marketing leadership

Mark Foulds
Mark Foulds
Vice President, Digital Marketing
At the company for 10 months
Alaina Hallmark
Alaina Hallmark
Marketing Director
At the company for 2 years 3 months
Brenna Trumper
Brenna Trumper
Director of Integrated Marketing and Communications
At the company for 12 years 6 months
Angalyse Keyock
Director of Marketing, Community and Employee Relations Eastern PA
At the company for 9 years 2 months

Hiring contacts

Krista Zaccone
Krista Zaccone
Talent Acquisition Manager
At the company for 3 years 5 months

Hiring activity

Open marketing jobs over time

22 open now

Headcount trend

Company growth over the last 12 months

Funding

Last raise

Private Equity, 5 years ago

Funding history

Aug 2021

Private Equity Round Playa Bowls

Audience

Monthly website visitors
277.5K
Month over month-16.5%
Quarter over quarter-21.4%
Top sourceSearch (59.1%)
Ad budget per month$301.6
Average search rank60.2
Traffic source mix
Search
59.1%
Direct
34.5%

News

Playa Bowls and 4ocean Continue to Make Waves In Ocean Cleanup Efforts
Nov 25, 2025 • PR Newswire
Playa Bowls Drops a Frosty New Winter Menu Made for Chilly Days
Nov 18, 2025 • PR Newswire
Belmar-based Playa Bowls announces international expansion plans
Oct 22, 2025 • NJBIZ

Links

www.playabowls.comLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Headcount -4.1% year over year
Referral
5.3%
Social
0.8%
Paid referral
0.2%

LinkedIn followers

Follower count and growth

Total followers

13K

12-mo growth

+28.1%

Monthly growth

+3.4%

Salaries

Help build salary transparency at Playa Bowls

Share your compensation anonymously to see full data.

Contribute

Open positions22 open marketing positions

Playa Bowls logo

Intern-Marketing

Playa Bowls

Castle Rock, CO (On-site)

In-housePart-timeIntern/new grad
2 days ago
Playa Bowls logo

Intern-Marketing

Playa Bowls

Parker, CO

In-housePart-timeIntern/new grad
3 days ago
Playa Bowls logo

Intern-Marketing

Playa Bowls

Castle Rock, CO

In-housePart-timeIntern/new grad
3 days ago
Playa Bowls logo

General Manager

Playa Bowls

Indianapolis, IN

$50K/yr - $60K/yrIn-houseFull-time
3 weeks ago
Playa Bowls logo

General Manager - Las Vegas

Playa Bowls

Las Vegas, NV

$55K/yr - $75K/yrIn-houseFull-time
2 months ago
Playa Bowls logo

General Manager

Playa Bowls

Columbia, SC

$55K/yr - $65K/yrIn-houseFull-time
3 months ago
View all 22 jobs

Playa Bowls insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2014
Headquarters
Belmar, New Jersey
Employees
201-500
Flat last 12mo
Marketing team
48
2% of company
34 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Medium risk
Seed-stage · Flat headcount last 12 months · More mature · Last funding 3+ years ago
Trend
2022-06-27 -> 2025-11-24
Headcount (12 months)
-4.1%
Last funding round
56 months ago
Negative news (120 days)
0
Risk score3/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
277.5K
Month over month-16.5%
Quarter over quarter-21.4%
Top sourceSearch (59.1%)
Traffic source mix
Search
59.1%
Direct
34.5%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
0 competitor sites
Search traffic: 98K organic clicks / 317 paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
+47,006
Ad budget per month
$301.6
Average search rank
60.2

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

13K

12-mo growth

+28.1%

Monthly growth

+3.4%

Job openings

Shows open jobs, growth, and role changes.

Main result
1 open jobs
Open jobs trend: —
Trend
2023-07-01 -> 2026-01-01
Open jobs growth
—
Biggest role change
—
Latest open role

Marketing team size

Shows saved marketing team size.

48
2% of the company • 34 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 48.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.8 / 5
Work-life balance
3.8 / 5
Culture
3.6 / 5
Diversity & inclusion
3.9 / 5
Recommend to a friend
56%
Positive business outlook
52%

Funding

Shows saved funding data.

Last raise
Private Equity
5 years ago
Funding details
Amount raised
—
Last round
Private Equity
Last fundraise
5 years ago

News

Shows saved company news.

Playa Bowls and 4ocean Continue to Make Waves In Ocean Cleanup Efforts
Nov 25, 2025 • PR Newswire
Playa Bowls Drops a Frosty New Winter Menu Made for Chilly Days
Nov 18, 2025 • PR Newswire
Belmar-based Playa Bowls announces international expansion plans
Oct 22, 2025 • NJBIZ
5.3%
Social
0.8%
Paid referral
0.2%
Assistant Manager, Non Exempt