Company overview

Ground Up is a premier footwear brand retaining an integrated portfolio of licensed and owned brand footwear. With the ability to tap into different markets and price points Ground Up meets the needs of every fan. Our character shoes aren't just footwear, they are a way to express personal fandom and identity. The footwear we create allows fans to pair the characters they love with a brand they trust.
Founded in 2016
New York, New York, USA
62 employees (21 in marketing)

Salaries

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People

Hiring activity

Open marketing jobs over time

2 open now

Headcount trend

Company growth over the last 12 months

Headcount -17.3% year over year

Audience

Monthly website visitors
1.7K
Month over month+7.1%
Quarter over quarter-27.5%
Top sourceDirect (55.3%)
Ad budget per month$0.0
Average search rank33.9
Traffic source mix
Direct
55.3%
Search
23.3%
Social
14.8%
Referral
5.2%
Paid referral
1.3%

LinkedIn followers

Follower count and growth

Total followers

7K

12-mo growth

+15.1%

Monthly growth

+1.2%

News

Links