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Aha!

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4.6
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Company overview

Aha! is the world's #1 product development software. We help more than 1 million product builders go from discovery to delivery and bring their strategy to life. Our suite of tools includes Aha! Roadmaps, Aha! Discovery, Aha! Ideas, Aha! Whiteboards, Aha! Knowledge, Aha! Teamwork, and Aha! Develop. Product teams rely on our expertise, guided templates, and training programs via Aha! Academy to be their best. We are proud to be a very different type of high-growth SaaS company. The business is self-funded, profitable, and 100% remote. We are recognized as one of the best fully remote companies to work for, champion the Bootstrap Movement, and have given over $1M to people in need through Aha! Cares. Learn more at www.aha.io.
Founded in 2013
Menlo Park, California, USA
415 employees (42 in marketing)
www.aha.io
87% recommend to a friend
97% positive business outlook

People

Founders and leadership

Brian de Haaff
Brian de Haaff
Co-founder and CEO — The world's #1 product development software
At the company for 13 years 6 months
Chris Waters
Chris Waters
Co-founder and CTO - Aha! - The world's #1 product development software
At the company for 13 years 6 months

Marketing leadership

Claire George
Claire George
VP of Marketing
At the company for 9 years 2 months
Mike Redd
Mike Redd
Vice President Marketing
At the company for 4 years 5 months
Kathryn Tirador
Kathryn Tirador
Senior Product Marketing Manager
At the company for 4 years 6 months
Amy E.
Group Manager — Product Marketing
At the company for 5 years 6 months

Hiring activity

Open marketing jobs over time

33 open now

Headcount trend

Company growth over the last 12 months

Audience

Monthly website visitors
788.7K
Month over month-15.4%
Quarter over quarter-12.5%
Top sourceDirect (58%)
Ad budget per month$400.2K
Average search rank44.8
Traffic source mix
Direct
58%
Search
30.2%

News

Axios Abuse and Salty 2FA Kits Fuel Advanced Microsoft 365 Phishing Attacks
Sep 8, 2025 • The Hacker News
Martech Landscape 2025: Growing, shrinking and reshaping all at once
May 7, 2025 • MarTech
Ram Charan's unseen acts of kindness revealed on Unstoppable with NBK Season 4 on aha
Apr 19, 2025 • Social News XYZ

Links

www.aha.ioLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Headcount +27.7% year over year
Referral
9%
Social
1.4%
Paid referral
1.4%

LinkedIn followers

Follower count and growth

Total followers

120.9K

12-mo growth

+8.8%

Monthly growth

+1.1%

Salaries

Typical salary range

$120,000 – $160,000

/ yr

Median base

$140,000

Median total

$140,000

Median experience

7 years

Submissions

4

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Open positions33 open marketing positions

Aha logo

Creative

Aha

London, UK (Remote)

In-houseFull-time
5 weeks ago
Aha logo

Research Operations Coordinator

Aha

UK (Remote)

£27K/yr - £32K/yrIn-houseFull-time
3 months ago
Aha! logo

Sr. Demand Manager (content)

Aha!

USA (Remote)

$120K/yr - $160K/yrIn-houseFull-timeSenior level7+ years exp.
4 months ago
Aha! logo

Sr. Demand Manager (content)

Aha!

USA (Remote)

$120K/yr - $160K/yrIn-houseFull-timeSenior level7+ years exp.
4 months ago
Aha! logo

Sr. Product Marketing Manager

Aha!

USA (Remote)

$120K/yr - $160K/yrIn-houseFull-timeSenior level7+ years exp.
4 months ago
Aha! logo

Sr. Product Marketing Manager

Aha!

USA (Remote)

$120K/yr - $160K/yrIn-houseFull-time
4 months ago
View all 33 jobs

Aha! insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2013
Headquarters
Menlo Park, California
Employees
51-200
27.7% growth last 12mo
Marketing team
42
10% of company
12 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Seed-stage · Growing 27.7% last 12 months · More mature
Trend
2022-03-28 -> 2025-12-08
Headcount (12 months)
+27.7%
Last funding round
—
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
788.7K
Month over month-15.4%
Quarter over quarter-12.5%
Top sourceDirect (58%)
Traffic source mix
Direct
58%
Search
30.2%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
8 competitor sites
Search traffic: 44.1K organic clicks / 28.6K paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
-392
Ad budget per month
$400.2K
Average search rank
44.8
Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result
8.8 / 5
315 reviews saved
Reviews month over month
—
Reviews quarter over quarter
+8.1%
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result
16 open jobs
Open jobs trend: —
Trend
2024-03-01 -> 2026-03-01
Open jobs growth
—
Biggest role change
—
Latest open role
Sr. Writer

Marketing team size

Shows saved marketing team size.

42
10% of the company • 12 saved marketing people

Average years of experience

Shows typical years of experience across saved people.

13 years
Based on 1 people.

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 42.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
4.6 / 5
Work-life balance
4.5 / 5
Culture
4.6 / 5
Diversity & inclusion
4.4 / 5
Recommend to a friend
87%
Positive business outlook
97%

News

Shows saved company news.

Axios Abuse and Salty 2FA Kits Fuel Advanced Microsoft 365 Phishing Attacks
Sep 8, 2025 • The Hacker News
Martech Landscape 2025: Growing, shrinking and reshaping all at once
May 7, 2025 • MarTech
Ram Charan's unseen acts of kindness revealed on Unstoppable with NBK Season 4 on aha
Apr 19, 2025 • Social News XYZ
9%
Social
1.4%
Paid referral
1.4%

Total followers

120.9K

12-mo growth

+8.8%

Monthly growth

+1.1%