Responsibilities

• Plan, prepare, and host engaging live sessions on TikTok that resonate with target audiences
• Develop creative content ideas to promote products, events, or brand initiatives during live broadcasts
• Interact actively with viewers by responding to comments, answering questions, and encouraging participation
• Collaborate with marketing teams to align live content with overall brand strategies and campaigns
• Monitor live session performance metrics to optimize future broadcasts for maximum engagement
• Maintain a consistent streaming schedule to grow and sustain a dedicated viewer base
• Manage social media channels by promoting upcoming live events and sharing highlights post-broadcasts

Requirements

• Strong understanding of TikTok platform features, trends, and best practices for live streaming
• Excellent public relations skills to build rapport with viewers and handle audience interactions professionally
• Proven experience in social media management with the ability to craft compelling content
• Creative mindset with the ability to generate fresh ideas that captivate diverse audiences
• Exceptional communication skills, both verbal and written, to engage viewers effectively
• Ability to adapt quickly to real-time feedback and troubleshoot technical issues during live sessions
• Self-motivated with a proactive attitude toward content creation and community building

Benefits

• Work from home