Technical Web Analyst

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 7 weeks ago

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Job Summary

Own the data analytics lifecycle for client projects from measurement design to dashboard delivery, with a strong focus on data quality, tooling integration, and client leadership.

  • Analytics design and data quality: shape measurement plans and audit solutions to future-proof data.
  • Data engineering and visualization: connect datasets in Google Cloud, format GA4 data with SQL, and build Looker Studio dashboards for insights.
  • Client leadership: serve as the primary contact, drive project outcomes, and push automation to reduce manual work.

Job Description

Responsibilities

  • Support in designing analytics solutions based on client’s requirements.
  • Auditing existing solutions to identify areas to make the data more accurate, more comprehensive, and help future-proof it
  • Implementing measurement plans using tag management tools such as Google Tag Manager and Adobe Data Collection (Adobe Launch), as well as supporting with the configuration of platforms that support server-side data collection, such as Elevar, Addingwell and Stape
  • Connecting datasets together in Google Cloud, and writing SQL to format raw GA4 data into usable data tables that underpin dashboards
  • Developing the front-end of dashboards and reports using tools such as Looker Studio to provide data visualization and insights to clients.
  • Contributing to the development of automation tools that remove manual or repetitive work
  • Building strong relationships with clients, serving as the main point of contact for client projects.

Preferred

  • Experience with GA4 (Google Analytics 4) and/or understanding of what it is and how it works
  • Google Tag Manager (GTM) understanding what it is and how it works
  • Data visualisation in a previous role or other project.
  • Experience analysing data in a previous role or other project.
  • Proficiency in writing any of the following languages: HTML, CSS, JavaScript or SQL
  • Experience communicating complex ideas as part of a previous role or project.

Benefits

  • Salary of £29k per year plus generous pension scheme (4% from you and 4% from us, 8% in total)
  • 25 days holiday per year, plus office closing
  • Two volunteering days a year
  • Up to four weeks a year working abroad
  • A hybrid working approach, we have an office in Shoreditch and will help get you set-up with a home office set-up to suit you
  • Fantastic socials with more to come. Recently, we’ve shot virtual clays, raced virtual F1 cars, played mini golf, baked cakes, went out on a track day, introduced Kubb to the team, played Rounders, cooked meals with charities, held boardgame evenings and gone on city escape rooms.
  • Ple nty of opportunities for development and growth. We have always found the more rewarding approach to scaling the team is through developing the people we have, whether the person is securing their first job or more experienced heads. We want to support you in your career goals because if you’re happy and successful, we’ll be happy and successful
  • What else do YOU want? You’ll directly shape the benefits and socials we offer as we start to scale – whether that’s suggesting a new coffee machine, refining our radio selection or suggesting more free pizza. We always need more free pizza.
Hookflash logo

Hookflash

We're Hookflash. We are an award-winning digital optimisation agency, helping our clients get the most from their website through analytics, SEO and Conversion Rate Optimisation (CRO).Our founders have over 35 years combined experience in the field and we are focused on helping you unlock digital growth. We help you to answer thorny questions about tagging and consent, and build Google Analytics or Adobe Analytics implementations that are trustworthy, comprehensive and future-proof. We work with server-side specialists like Addingwell, Elevar and Stape, and tagging compliance tools like Observepoint to help ensure your set-up is as good as possible. And we help connect web analytics data with other sources, using Google Cloud and BigQuery to build single sources of truth and foundations for dashboards.We use data from these tools. alongside behaviour analytics tools like Contentsquare, Hotjar and Clarity, user interviews, surveys and any other customer data we can look at, to build data-driven CRO and personalisation programs. We see win rates of +40%, and are proud that our data-based hypothesis consistently outperform industry averages.We also run exceptional SEO and GEO programs, helping our clients improve the results they get from traditional search results, and AI search/LLMs alike. We deliver insights across Content, Technical, Local and AI SEO - all underpinned by exec-level reporting.Our aim is to help drive action, based on data, and increase revenue for businesses through better understanding customers and how they react to media, CRM, app and website experiences.We are determined to build the best place to work in digital optimisation. A place where time is not just set aside but actively encouraged, to focus on innovation, learning and development. We're looking to eradicate Sunday Blues from our teams vocabulary.If you need a dedicated ongoing team, require a hand for a specific project or just need some guidance, we'd love to speak to you.

Founded in 2023
London, England, GBR
28 employees (10 in marketing)

Traffic Signals

Monthly Visitors
5.4K
Traffic Source Mix
Search
41.1%
Direct
44%
Referral
8.6%
Social
4.7%
Paid
1.3%

Headcount Trend

Current headcount: ~29

Marketing Team

Marketing Team Size
10 (36% of company)