Strategic Marketing Lead - Transportation – Europe & India at AECOM | London, UK

Strategic Marketing Lead - Transportation – Europe & India

London, UK (Hybrid)

Salary Not AvailableSenior Level10+ years expFull time

Posted 2 months ago

Job Summary

Own regional aviation marketing from strategy through multi‑channel execution, balancing client voice with executive alignment, and tying campaigns to pipeline and client outcomes.

Lead regional strategy with cross‑functional and senior‑level buy‑in to shape the aviation marketing agenda.
Translate complex technical capability into credible narratives for enterprise buyers and aviation leaders.
Define and measure integrated plans (events, thought leadership, digital collateral, media) and optimize ROI with analytics.

Job Description

Responsibilities

Act as strategic marketing partner to UK, Europe & India Transportation leadership.
Drive brand-based marketing aligned to priority accounts.
Link marketing activity to pipeline, work winning and retention.
Work closely with Client Account Managers to champion the voice of the client and articulate the desired client experience across the business.
Synthesize insight from clients and the market to develop marketing objectives, strategy and plans aligned to business goals.
Defining and delivering integrated multi‑channel marketing plans (events, thought leadership, digital marketing collateral, media relations).
Translate complex technical capability into compelling, credible narratives for target audiences.
Manage and measures activities that deliver enhanced client engagement and experience.
Define success measures and KPIs, evaluate performance using insight and analytics, and recommend improvements to increase effectiveness.
Influence across a complex matrix without direct authority.

Requirements

Experience: 10+ years of experience in strategic marketing roles within a B2B environment or similar. Transportation experience preferable, or adjacent sectors.
Strategic Vision: Demonstrated success in developing and implementing high-impact marketing strategies that drive growth in complex, competitive markets.
Global Perspective: Ability to align regional strategies with global goals.
Client-Centric Mindset: Strong client engagement skills, with experience in building marketing initiatives that strengthen client relationships and drive sales.
Leadership and Influence: Strong leadership skills with a proven track record of working with diverse, geographically dispersed teams, alongside extensive experience collaborating with large groups of technical specialists.
Analytical Skills: Proficiency in using data analytics tools to track marketing performance, with a strong focus on optimizing for ROI and results.
Education: Bachelor’s degree in Marketing, Business, Communications or a related field.

Benefits

You will have the flexibility you need to do your best work with hybrid work options.
AECOM provides a wide array of compensation, benefits and well-being programs to meet the diverse needs of our employees and their families.
Join us, and you’ll get all the benefits of being a part of a global, publicly traded firm – access to industry-leading technology and thinking and transformational work with big impact and work flexibility.

AECOM

3.8 Glassdoor

AECOM is the global infrastructure leader, committed to delivering a better world. As a trusted professional services firm powered by deep technical abilities, we solve our clients’ complex challenges in water, environment, energy, transportation and buildings. Our teams partner with public- and private-sector clients to create innovative, sustainable and resilient solutions throughout the project lifecycle – from advisory, planning, design and engineering to program and construction management. AECOM is a Fortune 500 firm that had revenue of $16.1 billion in fiscal year 2024. Learn more at aecom.com.

Founded in 1990

Dallas, Texas, USA

71K employees (6,122 in marketing)

www.aecom.com

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