Strategic Communications and Marketing Lead

London, UK (Hybrid)

£40K/yr – £50K/yrMid Level4+ years expContract

Posted 3 weeks ago

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Job Summary

Own audience-driven communications that move global audiences, tying insight to outcome-focused storytelling across the full campaign lifecycle.

  • Own outcome-driven messaging and cross-team campaign execution to land measurable impact.
  • Turn audience insights into emotionally resonant narratives that cut through crowded international media landscapes.
  • Lead collaboration with writers, editors, designers and translators while owning the end-to-end delivery.

Job Description

Responsibilities

  • You will develop strategic, creative and audience-centred communications that help people think differently, deepen their connection with us and help our clients to successfully report their impact.
  • Drawing on audience insight and marketing expertise, you will use messaging, storytelling and creative tactics to build relevance and emotional resonance with key audiences in a complex, crowded landscape.
  • You’ll work with our inhouse teams, including writers, editors, translators and designers, but you will own the full campaign lifecycle.

Requirements

  • Insight — the strategic thinking that shapes the message
  • You think in outcomes, not deliverables — you ask "what are you trying to achieve?" before "what do you need us to produce?"
  • Entrepreneurial — you understand the commercial side of comms and are ambitious about growing this side of our business.
  • A passion for international relations, development, and global media landscapes.
  • Proficiency in using web and social media analytics, with an eye for spotting interesting stories or opportunities and quickly turning them into engaging content.
  • Craft — the creativity that enables the outcome
  • Agency background — you've worked in a comms or marketing agency and understand what it takes to deliver for demanding clients at pace.
  • A portfolio you're proud of — you can show us campaigns you've personally designed and run from concept through to completion, along with the results they achieved.
  • Creativity in abundance — with budgets being slashed, you come to the table full of ideas and can help clients do more with less.
  • At least 4 years of experience in strategic communications, sales and marketing, or media relations, with a proven track record of landing campaigns.
  • Brilliant English written and verbal communication skills.
  • Capability — helping clients sustain the work
  • The confidence to present and defend your ideas — to management, colleagues, and clients — and to hold the room when it counts.
  • A genuine people person — relationship-building will be key in an AI-first world. You're a trusted advisor to clients, and both an excellent team player and team lead.
  • Strong project and collaboration skills, with the ability to handle multiple priorities in a fast-paced environment.
  • Excellent organisational skills.

Preferred

  • Experience in the not-for-profit/NGO/development sector, or a strong desire to work in this sector and a clear understanding of its challenges.
  • Agency experience working with senior decision makers in Government or the private sector.
  • Media planning/buying experience.
  • Social media management.

Benefits

  • Training support
  • 30 days holiday
  • Free yoga in the building
  • Health cash plan
  • Hybrid working (at least 4 days in the office)
Strategic Agenda logo

Strategic Agenda

Whether it’s delivering a global communications campaign or filming local impact, our mission is to craft stories that help clients showcase how they are making the world a better place. Founded in 2002, and with branches in Switzerland, Kenya and Nigeria, Strategic Agenda provides strategic content creation, advisory and capacity building services to over 400 clients including the UN.

Founded in 2002
London, England, GBR
54 employees (32 in marketing)

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Current headcount: ~54

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