Responsibilities

• Create and publish social content across Kepler Interactive, and our portfolio of games and projects.
• Take an active role in growing, shaping and executing our social strategy for Kepler Interactive’s own channels, with a clear sense of what makes our brand and vision distinctive from the games we publish.
• Identify, and spot the moments and assets worth debuting to Kepler Interactive’s audience, building the Kepler brand alongside each game.
• Proactively identify trends, conversations, formats and cultural moments we should be part of and react quickly.
• Adapt ideas and assets for different platforms rather than taking a one-size-fits-all approach to social.
• Work closely with Creative, Marketing and our studios to plan and execute social campaigns and content that supports campaign and launch activities.
• Own the day-to-day running of social channels, including planning, scheduling, publishing and co-ordinating posts across a wide range of social media platforms including, but not limited to, Instagram, TikTok, X, Facebook, Reddit and Discord.
• Use social and platform analytics tools to monitor community sentiment and report learnings on content performance to inform future creative decisions.
• Keep up with changes to platforms, formats, algorithms and audience behaviour.
• Actively contribute to team ideation session, bringing creative and experimental ideas to continuously improve social media presence for all projects.

Requirements

• Experience working in a hands-on social media or content role
• Strong content creation skills and the ability to take an idea through to execution.
• A strong understanding of the major social platforms, their audiences what works where, why it works, and how communities evolve.
• Experience using social publishing, analytics and reporting tools.
• A natural awareness of online culture, trends and emerging formats.
• Able to create content, comfortable making things with Adobe Suite, CapCut, Premiere, or whatever platforms help you to deliver. And if you're not, you're happy to learn.

Preferred

• Creative, curious and comfortable generating ideas as well as executing them.
• Proactive, you don’t need to wait for someone to tell you what’s happening online.
• Able to interpret social performance data and use it to improve content and decision making.
• Strong judgement around tone, audience and brand, including a genuine grasp of what make Kepler Interactive’s own identity and vision distinctive both separately and together with the games we publish.
• You seek influences from everywhere and anywhere, not just relying on those commonly seen within video games.
• Comfortable experimenting, learning quickly and adapting.
• A genuine interest in video games and the culture surrounding them.