Social Media Officer

London, UK (Hybrid)

£32K/yr – £34K/yrMid LevelFull time

Posted 4 weeks ago

Job Summary

Own and oversee planning, creation, and scheduling of social media content for Royal Collection Trust, driving audience engagement and collaboration with partners.

  • Lead on content planning and scheduling across social platforms.
  • Develop multimedia content including posts and short-form videos.
  • Collaborate with the Digital Marketing Manager and partners to drive engagement and opportunities.

Job Description

Responsibilities

  • To lead on the planning, creation, and scheduling of content across Royal Collection Trust’s social media platforms, including collating and editing content from contributors.
  • Generate engaging and creative multimedia content, including writing posts and creating short-form videos.
  • Together with the Digital Marketing Manager (content & campaigns), input into and implement the strategic direction of our social media, focusing on aims of audience development and engagement targets, as well as commercial opportunities.
  • Monitor and respond to social media interactions, supporting customer service and audience engagement, and oversee the analysis and reporting of response rates and measures of success.
  • To work with external and internal partners including content creators, the Royal Communications digital team and wider Royal Collection Trust team to build relationships and identify collaboration opportunities.

Requirements

  • You have experience managing social media channels and building online communities, with a strong understanding of what drives engagement across different social media platforms.
  • With excellent written communication skills, you can create engaging social content and adapt your writing to suit different audiences and brand voices.
  • Confident creating visual-first content, you're experienced in filming and editing short-form video using a mobile phone and editing tools such as CapCut, Canva or Premiere Pro.
  • You have a creative eye for design and content presentation, with experience using tools such as Canva or Photoshop to produce high-quality digital assets.
  • You're comfortable using social media management and analytics tools to schedule content, monitor performance and make informed, data-led decisions.
  • Highly organised and proactive, you can manage competing priorities, work collaboratively with a range of stakeholders and use your initiative to meet deadlines.

Preferred

  • An interest in the arts, heritage or cultural sector is desirable, alongside experience working with creators, influencers or within a relevant organisation.

Benefits

  • We know that to deliver our best work; we need to feel at our best. That’s why at the Royal Household we offer a generous benefits package designed to support your wellbeing and life priorities.
  • - Enjoy 25 days annual leave, rising to 30 days pro rata (plus bank holidays) dependent on the length of time you have worked for us.
  • - Flexible and hybrid working varies across different roles, and we’ll discuss the options available to you that will suit both your job requirements and individual preferences.
  • - Our excellent non-contributory pension plan (we’ll contribute 15% and you can contribute more if you wish) is highly valued by our employees, as is complimentary lunch on-site to keep you fuelled throughout the day.
  • - We also offer a range of leave options to support your life priorities, such as parental pay and leave and volunteering days, as well as benefits to support your physical and mental wellbeing.
  • - Other perks include 20% off at our Royal Collection Trust Shops and complimentary admission tickets across all our locations, along with many more exclusive employee discounts.
  • Find out more about the full range of benefits available to our employees here.
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Royal Collection Trust

3.7 Glassdoor

Royal Collection Trust is one of the five departments of the Royal Household. We care for the Royal Collection, one of the world's greatest art collections, and manage the public opening of the official residences of His Majesty The King – Buckingham Palace, Windsor Castle and the Palace of Holyroodhouse in Edinburgh.Our work is undertaken without public funding of any kind. Income generated from admissions, our shops and other commercial initiatives funds the conservation of the Royal Collection and projects to increase access to and enjoyment of the Collection, such as exhibitions, publications and educational programmes. We employ over 500 people in a wide range of roles, from conservators and curators to marketers and merchandisers. We also recruit around 350 summer staff each year to help our front-of-house teams create a memorable experience for millions of visitors from all over the world.With Royal Collection Trust, you will be trained, supported and inspired to achieve the highest standards. Collaboration is at the heart of what we do, and whatever your role, you will play a key part in ensuring that the Royal Collection and Palaces are valued and enjoyed by everyone.Information about Royal Collection Trust's key policies be found online (www.rct.uk/about/policies). We continuously strive to monitor, review and update these policies to ensure we meet regulatory and legal requirements.

Founded in 1987
London, England, GBR
480 employees (89 in marketing)
0% recommend to a friend

Salaries

Posted range

£32K/yr – £34K/yr

Taken straight from the job posting.

See all Royal Collection Trust salaries

Marketing Team

Marketing Team Size
35 (7% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1M
Monthly Google Ads Budget
$16.6K
Traffic Source Mix
Search
57.6%
Direct
25.5%
Referral
8.4%
Social
2.9%
Paid
1.9%

Headcount Trend

Current headcount: ~480

Recent News

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Social Media Officer

Royal Collection Trust · London, UK · Hybrid