Responsibilities

• Support the development and execution of the organic and paid social media strategy across platforms including Instagram, Facebook, and LinkedIn.
• Manage the daily social posting schedule, ensuring content is timely, on-brand, and aligned with product launches, campaigns, events, and key brand messaging.
• Work with the team to create and curate high-quality, platform-optimised visual content, including ecommerce product photography, lifestyle imagery, Reels, motion graphics, and branded assets.
• Work with the Brand Copy Editor to write engaging, design-led captions and copy.
• Work with Marketing Manager and external performance marketing teams with developing and coordinating paid social campaigns, including targeting, creative testing, and optimisation.
• Provide or adapt creative assets for performance-driven formats (e.g. Stories, video ads, carousels).
• Support performance reporting by helping monitor paid performance with the Ecommerce and Marketing Manager and assist in reporting on KPIs such as CTR, conversions, and ROAS.
• Actively manage community interactions by responding to comments, DMs, tags, and mentions in a timely and brand-aligned voice, alongside the Brand Copy Editor.
• Build relationships with followers, creators, influencers, and brand advocates alongside the PR Manager, and support press request send-outs where required.
• Identify and engage with UGC and relevant brand-aligned communities.

Requirements

• 3 years’ experience in social media, marketing, or a relevant internship, preferably within fashion, beauty, or luxury lifestyle.
• Proven ability to grow and engage audiences across social channels including Instagram, TikTok, Facebook, LinkedIn
• A portfolio or examples of social content created, either professionally, through freelance work, or personal projects, would be advantageous.
• Skilled in tools like Adobe Creative Suite, Canva, etc.
• Experience with Meta Ads Manager and social analytics platforms (e.g. Hootsuite, Sprout).
• Strong organisational skills and ability to manage a busy social calendar with precision and changing product dates.
• Sophisticated aesthetic and understanding of luxury brand tone, voice, and audience.
• Excellent communication skills, a proactive attitude, and a willingness to learn and develop within a fast-paced marketing team.