Responsibilities

• Develop and execute social media strategies aligned with company goals.
• Manage daily content across platforms such as Facebook, Instagram, LinkedIn, TikTok, and YouTube.
• Create, schedule, and publish engaging posts, reels, stories, and other content.
• Develop monthly content calendars and campaign plans.
• Monitor comments, messages, mentions, and overall audience engagement.
• Research industry trends, competitors, hashtags, and emerging content opportunities.
• Analyze social media performance and provide regular reports and recommendations.
• Maintain consistent brand voice, messaging, and visual identity across platforms.

Requirements

• 2+ years of proven experience in social media management.
• Experience managing business social media accounts and paid social campaigns.
• Strong knowledge of digital marketing principles and lead-generation strategies.
• Excellent content-writing and communication skills.
• Ability to create engaging social media content and campaign concepts.
• Strong analytical and problem-solving skills.
• Ability to interpret marketing data and make data-driven decisions.
• Experience with Canva, Adobe Creative Suite, or similar content-creation tools is a plus.
• Experience with Meta Ads/Facebook Ads is highly preferred.
• Ability to manage multiple campaigns and deadlines independently.