Social Media Manager EU at BauWatch UK | Northampton, North Northamptonshire, UK | £3K/mo – £4K/mo

Social Media Manager EU

Northampton, North Northamptonshire, UK (Hybrid)

£3K/mo – £4K/moMid Level3+ years expFull time

Posted 2 months ago

Own cross‑market social strategy and multi‑channel execution for Europe, paired with content planning and active community listening.

Social Strategy & Channel Management: own the European social plan, platform mix, and engagement playbook to hit marketing goals.
Content & Campaign Planning: design and publish campaigns across LinkedIn, Instagram, Facebook, Reddit, YouTube to drive brand awareness and leads.
Community Management & Listening: grow and manage online communities, respond promptly, and turn insights into marketing and product actions.

Social Media Strategy & Channel Management
Develop and execute the European Group social media strategy aligned with BauWatch's marketing objectives and brand vision.
Launch, manage and continuously develop BauWatch's Group Social Media presence across LinkedIn, Instagram, Facebook, Reddit, YouTube and emerging platforms where they support business objectives.
Define channel-specific content approaches, publishing cadence and audience engagement strategies.
Monitor platform developments, emerging social media trends and AI innovations, recommending new opportunities where relevant.
Content & Campaign – Planning & Execution
Plan, create, coordinate and publish engaging content across all Group social media channels.
Develop integrated social media campaigns supporting brand awareness, thought leadership, customer stories, product launches, events and lead generation initiatives.
Collaborate closely with Brand & Content, Digital, Design, Sales, Segment, Product and local Marketing Teams to deliver consistent Messaging across Europe.
Ensure social media supports wider integrated marketing campaigns across PR, content marketing, events and demand generation.