Responsibilities

• Come up with original, memorable social ideas, series and campaigns for Instagram, TikTok and other platforms.
• Turn briefs, audience insights and cultural moments into concepts with a clear hook and a reason for people to care.
• Shape ideas into treatments and presentations that bring the client along and make them want to say yes.
• Write strong hooks, scripts and captions that feel right for each brand.
• Help plan shoots, thinking through the format, talent, props, locations and content needed to make the idea work.
• Work closely with producers, designers, editors and account teams to bring ideas to life.
• Present your thinking, answer questions and build confidence in the idea.
• Review the content as it comes together and give clear, useful creative feedback.
• Look at how content performs and use what you learn to make the next idea even stronger.
• Keep a close eye on social and internet culture, with the judgement to know which trends are worth acting on—and which aren’t.

Requirements

• Have a head full of ideas and the drive to turn the best ones into real work.
• Understand what makes people stop scrolling, watch to the end, comment, share or send something to a friend.
• Can spot an interesting angle and make it clear, compelling and easy for others to get behind.
• Enjoy presenting your ideas and can make a client feel excited about what’s possible.
• Write in a natural, distinctive way and can adapt your voice for different brands.
• Are curious about people, creators, culture and the conversations happening online.
• Enjoy working with others and can take an idea through feedback without losing what made it exciting.
• Are organised, proactive and happy to get stuck into the details that make good work happen.
• Have examples of your creative thinking to share. That could be agency work, in-house work, freelance projects or things you’ve made yourself.

Benefits

• The chance to make social work for a varied mix of brands.
• A friendly, ambitious team where people share ideas, muck in and celebrate good work.
• Hybrid working, with a Shoreditch base and time to work from home.
• Space to take ownership, learn and grow as a creative.
• Plenty of variety, room to try things and the chance to see your ideas come to life.