Responsibilities

• Build and maintain SEO strategies for your portfolio, grounded in each client's business model, commercial objectives and competitive landscape.
• Plan across a calendar rather than month to month: how long to work a theme of keywords before judging it, when to rotate onto the next set, and how to time work around a client's seasonal peaks.
• Monitor rankings, visibility, traffic, leads and conversions, and know how often each of those is worth looking.
• Recognise when a strategy needs to change rather than continuing with existing.
• Decide the right mix of technical SEO, content, on-page, and digital PR.
• Apply E-E-A-T thinking to content and site strategy, particularly for clients where trust signals carry the most weight.
• Help clients navigate AI search: what AI Overviews and LLM assistants mean for visibility, and how to position content to be cited rather than bypassed.
• Help shape how OMS approaches AI search and GEO.
• Act as the strategic point of contact for your portfolio and lead regular strategy and performance meetings.
• Explain SEO clearly and commercially, set realistic expectations, and make sure clients understand what we're doing and why.

Requirements

• 4+ years in SEO, ideally agency-side.
• Ownership of SEO campaigns, and direct client contact.
• Solid grounding in keyword research, on-page SEO, content strategy, technical SEO fundamentals and digital PR or link building.
• Confident in Google Search Console and GA4, and in a major SEO platform such as SEMrush or Ahrefs.
• Comfortable running and interpreting a crawl in Screaming Frog or similar.
• A track record of building an SEO strategy, measuring it honestly, and changing it when the results say it isn't working.
• You don't need to be an advanced technical SEO specialist or a developer.

Benefits

• Company events
• Company pension
• Free parking
• Private medical insurance
• 30 days paid holiday including bank holidays.
• Christmas To New Year Office Shutdown
• Ongoing training and professional development.
• Direct access to specialists across SEO, PPC, development, digital PR and strategy.
• Real influence over how OMS develops its search offering.
• Exposure to clients across a wide range of sectors.