Senior Product Marketing Manager
jamf
London, UK (Remote)
In-houseSenior level5+ years exp.
19 hrs ago
Senior Product Marketing Managers
Croydon, UK (Hybrid)
£55K/yr – £70K/yrSenior LevelPermanent
Posted 3 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Owns category strategy and GTM in collaboration with product teams, turning consumer insight into compelling storytelling that drives margin and sales growth.
- Own GTM and launch narratives across Creative, PR, Social, Digital, CRM, and Education channels.
- Inform proposition, pricing and portfolio mix with performance data and market context.
Job Description
- Own the product marketing strategy for your category, with clear accountability for category sales growth, product performance and margin improvement
- Partner closely with the Product Development Manager to refine product strategy, portfolio priorities and growth opportunities
- Identify opportunities across hero products, whitespace, repromoted, pricing, bundling, gifting, cross-sell and portfolio mix
- Support product refinements and portfolio optimisation where needed
- Use performance data, consumer insight and market context to improve decision-making and drive better outcomes
- Work alongside the Product Development Manager from concept through to launch and optimisation
- Bring the consumer, brand and commercial lens into product development from the outset
- Contribute to proposition development, pricing, pack architecture and portfolio logic
- Be actively involved in product testing and development sign-off to ensure a best-in-class standard
- Develop compelling, differentiated and conversion-focused product stories for both new and existing products
Tropic Skincare Ltd
We’re on a mission to do good beyond beauty, leading the charge with clinically tested formulas that are both ethical and effective. We believe that with an Infinite Purpose, real change happens.All of our products are freshly made in the UK using the most innovative, effective ingredients that nature has to offer.
Recent Ads
Traffic Signals
Monthly Visitors
479.8K
Traffic Source Mix
Search
38.6%
Direct
36%
Referral
8.1%
Social
2.8%
Paid
6.6%
Headcount Trend
Current headcount: ~1.7K
Marketing Team
Marketing Team Size
25 (2% of company)
Marketing Roles Posted (Last 30 Days)
1
