Responsibilities

• Lead positioning and messaging for Protection Platform, ensuring our value, differentiation and proof points are clearly understood by customers and internal teams.
• Develop compelling narratives that connect customer needs, market opportunities and product value.
• Ensure consistent messaging across customer-facing and internal materials.
• Lead go-to-market planning for key launches, product enhancements and strategic initiatives.
• Define target audiences, value propositions, enablement requirements, launch plans and success measures.
• Partner with Product, Sales and Marketing teams to ensure launches are coordinated, effective and commercially focused.
• Drive launch readiness and help maximise adoption and commercial impact.
• Develop a deep understanding of target buyers, buying triggers, market dynamics and customer needs.
• Act as the voice of the market, bringing customer, market and competitive insight into product and commercial decision-making.
• Translate customer feedback, win/loss insights, adoption trends and market signals into actionable recommendations.

Requirements

• 5+ years' experience in Product Marketing, Product Management, Proposition, Commercial Marketing or a related go-to-market role.
• Experience bringing products, features or propositions to market in a B2B or B2B2C environment.
• Strong positioning, messaging and storytelling skills, with the ability to translate complex concepts into clear customer value.
• Experience developing positioning and go-to-market strategies for complex products, platforms or propositions.
• Experience partnering with Product, Sales and Marketing teams to deliver successful go-to-market initiatives.
• Strong commercial awareness and the ability to connect activity to customer and business outcomes.
• Excellent stakeholder management skills and the ability to influence without direct authority.
• Comfortable operating with autonomy, ambiguity and accountability.

Preferred

• Experience within insurance, insurtech, fintech, financial services or another regulated industry.
• Familiarity with adviser, insurer or distribution ecosystem

Benefits

• Leave
• 25 days of annual leave with option to buy/sell more days
• Adoption and fertility leave
• Generous enhanced parental leave
• Healthcare
• Comprehensive private insurance coverage for employee and dependents
• Group Life Insurance coverage of 9x basic annual salary and Group Income Protection up to 75% of basic annual salary
• Optical benefits
• Savings & Retirement
• 15% combined employee/employer contributions