Senior Product Marketing Manager

London, UK (Hybrid)

$99K/yr - $121K/yr (Est.)Senior Level7+ years expFull time

Posted 3 days ago

Job Summary

Own regional product marketing initiatives across EMEA and LATAM, translating field and customer insight into prioritized recommendations and driving go-to-market readiness, localization, events, and AI-enabled enablement through cross-functional collaboration.

  • Own regional roadmap and GTM strategies.
  • Lead product readiness, localization, and regional launches.
  • Build localized narratives, events presence, and scalable field enablement.

Job Description

Responsibilities

  • Roadmap influence. Own the regional process for turning field and customer insight into prioritised product recommendations for global Product, Sales and CS.
  • Product readiness and go-to-market. Test and validate products in-market and in-language, then lead regional launch from early access through to general availability.
  • Localised narratives and positioning. Adapt global narratives with local customer evidence, market data and proof points, in partnership with GTM Enablement.
  • Product at events. Own product presence at flagship regional events: expo, demos and PMM input into keynotes, plus scaled support for local events.
  • Field enablement and AI-first execution. Equip sales and CS teams to position and sell, and build agents and automation that scale the team's impact.
  • Regional Product Marketing Strategy. Build a deep understanding of our customers, markets and competitors across EMEA & LATAM, and turn it into clear, prioritised product marketing strategies across our Hiring and Learning Solutions. Proactively identify business problems and opportunities, build the business case to secure resources and buy-in, and adapt plans as priorities shift across the portfolio.

Requirements

  • 7+ years of experience in product marketing, consulting, business development or a related role, with experience turning customer insight into market opportunities, go-to-market strategies, program management and successful product launches.
  • Fluency in French or German or other European language.

Preferred

  • BA or BS degree in Marketing, Business or a related field, or equivalent practical experience.
  • A track record of influencing global teams and strategy from a regional role, building strong relationships across a matrixed organisation.
  • Skilled at managing a wide range of stakeholders: aligning competing priorities, finding win-wins and keeping people informed and on board.
  • Turns customer, field and market data into clear product and go-to-market recommendations, breaking down ambiguous problems to reach a well-reasoned decision.
  • Excellent written communication and presentation skills; consistently leads with the "so what".
  • Experience launching or localising products across multiple markets or languages.
  • A self-starter who prioritises well, adapts quickly when plans change, and makes measured, well-reasoned trade-offs on scope, time and resources.
  • Demonstrated experience using AI and automation to scale your own impact, and confidence positioning agentic AI products in B2B.
  • Product
  • GTM
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Founded in 2016
Sunnyvale, CA, US
24K employees (3,633 in marketing)

Salaries

SalaryGuide estimate

$99K/yr – $121K/yr

Modelled from 4 comparable roles.

See all LinkedIn salaries

Funding

Total Funding
$154.8M
Last Raise
$51.6M
Private Equity, 10 years ago

Funding History

  • Feb 2016
    Private Equity
  • Apr 2014
    Series Unknown
  • Dec 2009
    Secondary Market • $51.6M

Traffic Signals

Monthly Visitors
1.8B
Monthly Google Ads Budget
$3.2M
Traffic Source Mix
Search
29.7%
Direct
66.9%
Referral
2.8%
Social
0.2%
Paid
0.2%

Headcount Trend

Current headcount: ~23.9K

Recent News

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Senior Product Marketing Manager

LinkedIn · London, UK · Hybrid