Responsibilities

• Monitor live performance daily across Search, Social, Display, and App channels, including campaigns, audiences, creatives, placements, and landing pages
• Conduct regular platform audits to identify performance issues, anomalies, and opportunities
• Perform deep-dive analysis across audience, creative, placement, device, geography, and campaign structure to understand performance drivers
• Identify and clearly articulate root causes of performance changes
• Translate analysis into clear, prioritised, and actionable recommendations for channel owners
• Escalate performance risks and emerging issues in a timely manner
• Identify performance patterns across Search, Social, Display, and App, focusing on clear drivers of efficiency, conversion, audience response, and creative performance
• Diagnose differences in performance across channels and translate findings into clear, actionable optimisation opportunities
• Convert learnings from one channel into practical improvements in others, including audiences, creative direction, targeting, and landing pages
• Maintain a structured log of insights, actions taken, and outcomes to ensure visibility and follow-through on learnings

Benefits

• Group Personal Pension Plan – 8% employer contribution and 4% employee contribution
• Life Assurance and Group Income Protection
• Private Medical Insurance – Provided by Bupa
• 25 Days Annual Leave, plus bank holidays
• Staff Discounts on our investment products
• Personal & Well-being Fund – Supporting your physical and mental wellness
• Retail Discounts – Savings at a wide range of high street and online retailers
• Voluntary Flexible Benefits – Tailor your benefits to suit your lifestyle