Responsibilities

• Build and manage integrated, targeted campaigns across email, social (primarily LinkedIn), web, newsletters, and content across the Bluestripe Group portfolio.
• Help develop strategies to grow, engage, and retain high-quality professional audiences.
• Identify and target relevant audiences across brands, agencies, publishers, retailers, media, advertising, adtech, and marketing.
• Drive newsletter subscriptions, event registrations, and repeat engagement.
• Use audience data and campaign performance insights to identify opportunities for cross-brand promotion and growth.
• Maintain the Group marketing calendar and coordinate multiple campaigns and deadlines.
• Create compelling B2B marketing copy and promotional assets.
• Manage and maintain audience data and segmentation within our CRM platform.
• Work with editorial/content teams to maximise the reach and impact of our content, newsletters, podcasts, research, and events.
• Create and adapt high-quality marketing assets.

Requirements

• 3+ years hands-on B2B marketing experience, ideally within media, advertising, adtech, martech or the wider marketing industry.
• Demonstrable audience development and acquisition experience.
• Experience managing integrated, targeted multi-channel campaigns.
• Strong email marketing, CRM and database management experience.
• Experience with Canva and Mailchimp or equivalent platforms.
• Experience collaborating with cross-functional teams and adhering to project management best-practices.
• Strong B2B copywriting and social media skills, particularly LinkedIn.
• Ability to transform data into actionable insights.
• Desire to work in a fast-paced environment, adapt to different requirements, and keen to learn every day.

Benefits

• 25 days holiday + bank holidays + your birthday off
• Private healthcare or wellbeing plan
• Enhanced contributory pension scheme (5%)
• Individual training plan, regular one-to-one check-ins with your dedicated line manager and a personalised employee passport to track progression
• 4 pm Friday finish, all year round
• Early finish Fridays in August
• Discretionary office closure between Christmas and New Year
• You’ll spend 3 days a week in our Farringdon office (just 2 minutes from Farringdon Station), and you will work from home for two days. Our standard office hours are between 9.30 am and 5.30 pm, with a 4 pm finish on Fridays.