Senior Lead, Field Marketing at Forterro | UK

Senior Lead, Field Marketing

UK (Hybrid)

Salary Not AvailableSenior LevelPermanent

Posted 6 weeks ago

Job Summary

Lead and scale a multi-region BDR organization, building a cohesive culture, defining unified KPIs, and partnering with Marketing and RevOps to optimize lead flow and conversions across regions.

Own regional BDR strategy, metrics, and execution to drive pipeline and attainment.
Align teams to standardized playbooks, outreach, and handoffs to Sales.
Oversee hiring, onboarding, and ongoing enablement with a focus on progression and retention.

Job Description

Responsibilities

Team Leadership & Alignment Lead and mentor regional BDR managers and individual contributors across Europe and the US
Build a unified global BDR culture focused on collaboration, accountability, and results
Foster knowledge sharing and team cohesion across time zones and geographies
Performance Culture & KPIs Define and implement a unified set of performance KPIs and productivity metrics
Build a culture of continuous improvement, feedback, and high output
Monitor and report on team performance, pipeline contribution, and attainment
Strategy & Process Optimization Evaluate current tools, cadences, messaging, and processes across all regions
Standardize best practices in outreach, qualification, and handoff to Sales
Partner with Marketing and RevOps to refine lead flows and improve conversion rates
Hiring, Onboarding & Enablement Partner with Talent and Enablement to hire, onboard, and ramp top BDR talent

Requirements

8+ years of experience in BDR/SDR leadership roles, including multi-region team management
Proven track record of building or transforming BDR organizations at scale
Strong understanding of performance metrics, sales development strategies, and lead management
Experience aligning teams around unified KPIs and playbooks across markets
Excellent communication, coaching, and cross-cultural collaboration skills
Fluent in English
Willingness to travel occasionally to regional offices and events

Forterro

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009

Bristol, England, GBR

31 employees (4 in marketing)

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