Senior Field Marketing Manager, UKI

City of Westminster, Westminster, UK (Hybrid)

Salary Not AvailableSenior Level10+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the UKI GTM with cross-functional influence and pipeline ownership, balancing global strategy with local market needs and product innovations.

  • Growth Infrastructure: Align UKI GTM with global objectives and drive cross-market decision making.
  • Demand Generation: Lead field and partner marketing to generate demand and accelerate pipeline using data-driven tactics.
  • Pipeline & Sales Alignment: Define a marketing roadmap tied to revenue goals and work closely with sales to prove ROI.

Job Description

Responsibilities

  • Growth Infrastructure: Build and execute regional GTM in the UKI, aligning with global objectives and product innovations.
  • Demand Generation: Lead field and partner marketing to generate demand and accelerate pipeline using data-driven tactics and brand-building activities.
  • Pipeline & Sales Alignment: Define a marketing roadmap driving new pipeline and opportunitiy acceleration; partner with sales to ensure ROI and revenue goals.

Requirements

  • 10+ years of senior marketing experience, with UKI expertise and demand generation responsibilities.
  • Demonstrated track record of leading, executing, and scaling high-impact field marketing strategies across multiple channels.
  • Hands-on experience in field marketing, including full-cycle trade show, executive roundtables, and event management.
  • Ability to commute to the London office and travel internationally when required.

Preferred

  • Proven ability to thrive in a remote or hybrid environment while delivering high-impact strategic results.
  • Demonstrated success in aligning field marketing initiatives directly with regional sales and customer engagement efforts to drive significant revenue growth.
  • Exceptional communication, leadership, and organizational skills, with a strong ability to influence stakeholders at all levels of the organization.
  • Proficiency with Salesforce, Google Workspace, and marketing automation tools such as Marketo
  • Strong analytical skills with a focus on data-driven decision-making, pipeline tracking, and ROI optimization.
  • Bachelor's Degree or equivalent practical experience.
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Medallia

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Still running CX on surveys alone? That’s not listening. It’s guesswork. Medallia turns every customer signal — voice, chat, web, social — into clarity, so your teams can act fast and lead with confidence. Why? Because we’re on a mission to give CX the power it deserves.You hold the keys to growth, risk reduction, and market leadership. We help you turn them. Sync everything. Miss nothing.

Founded in 2016
McLean, Virginia, USA
2K employees (47 in marketing)
48% recommend to a friend
33% CEO approval

Traffic Signals

Monthly Visitors
26.6M
Monthly Google Ads Budget
$12.6K
Traffic Source Mix
Search
5%
Direct
81.1%
Referral
12.7%
Social
0.4%
Paid
0.7%

Headcount Trend

Current headcount: ~2K

Marketing Team

Marketing Team Size
47 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$325M
Last Raise
$70M
Series F, 7 years ago

Funding History

  • Jan 2019
    Series F • $70M
  • Jul 2016
    Secondary Market
  • Jul 2015
    Series E • $150M

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