Responsibilities

• Lead creative strategy across a portfolio of high-growth brands, driving measurable performance improvements through data-backed creative systems and strategic
• Reports to : Head of Creative Performance
• Location: Remote-first
• We’re building something different at Launch With Us. Our focus is simple: driving real, measurable impact for brands on a high-growth journey-from £1–2M in revenue to £5M, £6M, £7M and beyond. This means having a direct influence on how the brands we represent operate, not just their ad accounts. We’re trusted by founders to shape outcomes, and success here is measured by results, not activity.
• We manage over £10M in paid media across Meta and TikTok for brands like Lucky Saint, Fem Fuelz, Butter & Crust, Four Five, and Aromatherapy. Our approach is a strong blend of data-led media buying and creative that actually converts, and we’re now building out the team to take things to the next level.
• As part of one of the UK’s leading independent agency groups, we operate with speed, autonomy, and a high level of ownership. There’s no red tap-just fast decision-making and the ability to move quickly. We’re also deeply AI-forward in how we think and operate, constantly evolving how we drive performance and efficiency for our brands.
• Progression here isn’t tied to time served-it’s driven by impact. If you’re delivering exceptional results, you’ll be recognised and advanced quickly. This is a place for people who want to take ownership, move fast, and play a meaningful role in scaling brands.

Requirements

• Strategic Leadership
• - Own creative strategy across a portfolio of key client accounts, acting as the senior strategic lead and trusted advisor.
• - Define and lead creative testing frameworks, experimentation roadmaps, and strategic priorities aligned to client growth objectives.
• - Conduct quarterly strategic planning sessions and creative reviews with clients and internal stakeholders.
• - Translate performance data, customer insights, and market intelligence into actionable creative strategies.
• - Identify opportunities to unlock growth through new creative angles, messaging strategies, offers, and positioning.
• Creative Development & Performance
• - Lead the development of performance-driven creative strategies across Meta, TikTok, and emerging platforms.
• - Analyse creative performance data and transform insights into clear recommendations, testing plans, and optimisation opportunities.
• - Oversee the ideation, scripting, briefing, and development of UGC, creator content, high-production campaigns, motion, and design assets.

Benefits

• Flexible hybrid working with access to premium central London co-working facilities.
• Comprehensive time off: 26 days annual leave plus birthday holiday.
• Private pension scheme with company contributions.
• Performance-based rewards: Monthly team incentives and annual Christmas bonus.
• Recognition programme: Kudos system for dining, shopping, and lifestyle rewards.
• Structured career progression with transparent advancement criteria and annual reviews.
• Opportunities to shape agency strategy and contribute to leadership initiatives.
• Access to industry-leading tools, training, and AI-powered workflows.