Senior Commercial Brand Manager

Kegworth, Nottingham, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the core brand strategy and annual planning process by translating insights into growth actions across pricing, promotions, and trade marketing, while coordinating with cross‑functional partners to drive profitable scale.

  • Brand Strategy and Planning: Shape long‑term direction and annual plans with the Head of Marketing to align with brand priorities.
  • Insights‑Driven Growth: Use consumer, customer, and category data to guide decisions and identify NPD opportunities for multi‑channel profitability.
  • Execution and Governance: Lead pricing, promotions, trade activation, forecasting, budgeting, and performance reporting across internal and agency teams.

Job Description

  • Responsibilities
    The responsibilities field is not expanded here as per main HTML rendering rules; see the sections section for content.
Refresco logo

Refresco

We are a global independent beverage solutions provider, with operations in Europe, North-America, and Australia. We produce over 40 million liters of the world's most well-known drinks every day! Refresco offers an extensive range of product and packaging combinations from 100% fruit juices to carbonated soft drinks and mineral waters in carton, PET, Aseptic PET, cans, and glass. Focused on innovation, Refresco continuously searches for new and alternative ways to improve the quality of its products and packaging combinations in line with consumer and customer demand, environmental responsibilities, and market demand.Refresco is headquartered in Rotterdam, the Netherlands and has over 14,000+ employees globally. refresco.com

Founded in 1999
Rotterdam, South Holland, NLD
6.4K employees (233 in marketing)

Traffic Signals

Monthly Visitors
91.7K
Traffic Source Mix
Search
33.6%
Direct
50.8%
Referral
10.1%
Social
4.3%
Paid
0.9%

Headcount Trend

Current headcount: ~6.4K

Marketing Team

Marketing Team Size
178 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$432.8M
Last Raise
$432.8M
Debt Financing, 2 years ago

Funding History

  • Jul 2024
    Debt Financing • $432.8M

Recent News