Responsibilities

• Market Positioning: Own and evolve how Teya Catalogue is positioned in the market - defining the narrative, value proposition, and messaging that differentiate it from competitors.
• Sales Positioning & Enablement: Translate product positioning into clear, compelling tools and messaging for our sales teams, ensuring they can confidently sell Catalogue and articulate its value to merchants.
• Go-To-Market Execution: Plan and drive end-to-end GTM for new Catalogue features and releases, coordinating launches across Sales, Product, and Marketing to maximise impact.
• Adoption & Incentives: Design and run incentive structures and campaigns that motivate sales teams and sellers to adopt and champion Catalogue.
• Market & Seller Feedback Loop: Systematically gather feedback from the market, sales teams, and sellers, and bring it back to the Product Manager to inform prioritisation, iteration, and implementation.
• Competitive & Market Intelligence: Track competitor moves and market trends relevant to Catalogue, ensuring positioning and sales messaging stay sharp and current.
• Cross-Functional Collaboration: Work closely with Product, Sales, and Marketing to ensure Catalogue's go-to-market strategy is aligned with broader business objectives and merchant needs.

Requirements

• Proven experience in product marketing, GTM, or a related role, ideally within fintech, payments, or a product-led business.
• A track record of successfully positioning products for both external markets and internal sales teams.
• Experience designing adoption strategies or incentive programmes that drove measurable uptake.
• Strong ability to translate market and customer feedback into clear, actionable input for Product teams.
• Excellent communication and storytelling skills, with the ability to flex messaging for different audiences - from sales reps to senior stakeholders.
• A collaborative, hands-on approach, comfortable working closely with Sales and Product in a fast-paced, high-growth environment.
• Strong commercial instincts, with a data-driven approach to measuring GTM and adoption success.

Benefits

• Physical and mental health support through our partnership with WellHub, including gym access, 1-1 therapy, meditation, and digital fitness and nutrition apps
• Work from our offices in London (House of Teya, next to Blackfriars Bridge) or Porto
• Private Health and Life Insurance
• Pension Scheme
• 25 days of Annual Leave (+ Bank Holidays)
• Opportunities to travel to our different offices across Europe
• Regular merchant experiences at our headquarters
• Healthy office snacks and drinks