Product Marketing Manager

Product Marketing Manager - EUI [Branding/Consumer Goods]

London, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 3 months ago

Job Summary

Lead regional GTM and product adoption for TikTok's advertising solutions, turning market and vertical insights into scalable playbooks, and collaborating cross-functionally to accelerate adoption and revenue growth.

GTM Ownership: Define regional strategies, in-market activations, and scalable execution across markets.
Market Insight & Alignment: Localize HQ roadmap by partnering with Sales and global teams to address client pain points and vertical needs.
Cross-Functional Enablement: Collaborate with Sales, Product, and PMMs to craft narratives, solution packages, and enablement for rapid adoption.

Job Description

GTM Ownership: Define regional strategies, in-market activations, and scalable execution across markets.
Market Insight & Alignment: Localize HQ roadmap by partnering with Sales and global teams to address client pain points and vertical needs.
Cross-Functional Enablement: Collaborate with Sales, Product, and PMMs to craft narratives, solution packages, and enablement for rapid adoption.

TikTok

3.2 Glassdoor

TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.

Founded in 2003

Los Angeles, California, US

71K employees (26,053 in marketing)

www.tiktok.com/about?lang=en

48% recommend to a friend

70% CEO approval