PR/Digital Marketing at Think Tank Academy | Liverpool, UK | £30K/yr – £32K/yr

PR/Digital Marketing

Liverpool, UK (On-site)

£30K/yr – £32K/yrMid Level3+ years expInternship

Posted 2 months ago

Job Summary

Own multi-channel content and digital marketing execution that ties content production, SEO, PPC, social, and field programs to measurable demand and brand engagement.

Growth & Content Engine: Own global content production across websites, datasheets, whitepapers, infographics, presentations and videos for inbound demand.
Campaign & Channel Ops: Drive digital campaigns and budget management with dashboards and cross-functional integration.
Partnerships & Field Enablement: Support field marketing and partner engagement to raise product awareness and demand.

Job Description

Responsibilities

Assist in creation and development of high impact materials that communicate the value and advantages of our products globally including, web site content, datasheets, whitepapers, infographics, presentations and videos.
Responsible for driving inbound marketing through content creation for social media marketing, SEO, Video, blogs, and email
Support field marketing with demand gen marketing programs to build product awareness and engagement with partners, customers and prospects occasionally
Responsible for digital Marketing, including Campaigns creation and management as needed
Responsible for creation / implementation of approved annual digital / marketing plan and budget i.e. some of below may be able to weaved into JD
Developing and executing the organisation’s annual digital marketing plan, including PPC, SEO, Social Media, Affiliates and Display/Re-targeting
Devising innovative digital marketing campaigns, that feed into the organisation’s overarching marketing strategy
Creating and supporting animation teams in the creation of engaging digital content that increases customer engagement and enhances the organisation’s online brand
Implementing strategies to drive traffic to the organisation’s website, including SEO and PPC
Creating and implementing a social media policy and framework for the organisation

Think Tank Academy

Think Tank Academy was founded by local authority and private sector care professionals, forensic psychologists and psychotherapists, with over 100 years combined experience in their individual fields.This collaboration has brought together an innovative and heartfelt approach to training that has never been achieved before. Each training course truly grasps the attention of every learner and is undoubtedly at the forefront of raising the standards of training our care professionals receive nationally.We are a UK accredited Health and Social Care training provider, delivering Highfield Qualifications and Open Awards affiliated courses developed in line with Ofsted and CQC standards for employers, carers, youth, social, education and health workers.

Founded in 2018

Ormskirk, England, GBR

4 employees (2 in marketing)

www.thinktank-academy.com