PR & Communications Executive

City of Edinburgh, Edinburgh, UK (Hybrid)

£35K/yr – £45K/yrMid LevelFull time

Posted 3 days ago

Job Summary

Own and scale media relations by building journalist relationships, proactively pitching stories, and coordinating campaigns across PR, content and events.

Own the day-to-day press office and respond to journalist enquiries.
Drive storytelling through press releases, case studies, executive content and thought leadership.

Job Description

Responsibilities

Build and maintain relationships with journalists across business, technology, fintech and financial services media
Proactively pitch stories, commentary, interviews and contributed articles
Identify relevant news and media opportunities for the business
Support PR campaigns around product launches, research, company news and customer successes
Help manage the day-to-day press office
Respond to journalist enquiries and coordinate interviews
Prepare briefing documents and talking points for senior spokespeople
Write and edit press releases, pitches, commentary and other external communications
Maintain PR, communications and editorial calendars
Develop customer stories, case studies and testimonials

Requirements

Experience within PR, communications, media relations or a closely related role
Previous experience working in a B2B environment
Hands-on experience dealing directly with journalists
Experience proactively pitching stories and securing media opportunities
Strong writing and editing skills
Experience producing press releases, pitches, commentary or similar communications
Good news judgement and an understanding of what makes a strong media story
Confidence communicating with journalists and senior stakeholders
The ability to turn complex or technical information into engaging, accessible content
Strong organisation and attention to detail

Preferred

Existing relationships with relevant UK journalists
Financial services, fintech or technology PR experience
Knowledge of compliance, regulation or risk
Experience with executive profiling and thought leadership
Events, awards or speaker-programme experience
Analyst relations experience
PR monitoring or media database platforms
HubSpot or other marketing automation tools
Understanding of areas such as Consumer Duty, conduct risk or AI governance

Benefits

Hybrid working – 2 days per week in the Edinburgh office
Regular company off-sites and gatherings
Work-abroad policy
34 days' holiday , including flexible bank holidays
Your birthday off
Private health and dental care
Life insurance
Income protection and critical illness cover
Pension with up to 5% matched employer contribution
Enhanced family leave

Via

4.0 Glassdoor

Via is on a mission to create public transportation systems that provide far greater access to jobs, healthcare, and education. Our platform serves as the technology backbone for modern transit networks, transforming antiquated and siloed public transportation systems into smart, data-driven, and efficient digital networks. With hundreds of agency partners in 30+ countries, Via is recognized as the leading transportation technology and service provider for governments.Via’s platform has pioneered microtransit — a new mode of mass transit — and today offers a comprehensive, end-to-end public transit solution that helps our customers design, operate, and optimize their transit systems using software, services, and billions of proprietary real-world trip data points. The result: lower costs, equitable access, and better passenger experiences.

Founded in 2012

New York, New York, USA

1.8K employees (121 in marketing)

ridewithvia.com

74% recommend to a friend

81% CEO approval