PPC Shopping Strategist

Cambridge, Cambridgeshire, UK (Hybrid)

£38K/yr – £41K/yrMid Level1+ years expFull time

Posted 1 day ago

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Job Summary

Own the day-to-day management and optimization of Shopping campaigns across Google and Microsoft Ads, driving performance and cross-team collaboration.

Lead campaign performance and health monitoring
Drive data-driven optimisations and testing initiatives
Collaborate with Paid Media, Product and Partnerships to progress projects

Job Description

Responsibilities

Manage the day-to-day performance of Shopping campaigns across Google and Microsoft Ads.
Monitor account health and investigate unusual changes in performance.
Apply optimisations and improvements using Genie Shopping's established processes and frameworks.
Roll out new features, campaign updates and testing initiatives across your account portfolio.
Ensure campaigns remain well maintained and aligned with best practice.
Analyse campaign data to identify trends, opportunities and potential issues.
Investigate anomalies and work with the wider Paid Media team to resolve them.
Help evaluate the impact of tests and new initiatives.
Contribute observations that improve campaign performance and operational efficiency.
Work closely with the Paid Media, Product and Partnerships teams to progress projects.

Requirements

Around 1-3 years' experience in PPC, eCommerce or another performance marketing role
Experience using Google Ads and Microsoft Ads
Comfortable analysing campaign performance and making data-driven decisions
Strong Excel or Google Sheets skills
Able to manage multiple tasks in a fast-paced environment
Demonstrates ownership and accountability for their work

Preferred

Experience with Shopping Ads
Understanding of product feeds and Google Merchant Center
Exposure to affiliate marketing or performance-based advertising
Experience working with large account portfolios

Benefits

Remote Working Allowance - We pay all Genies £126 per month WFH allowance
Flexible Working - We provide flexibility in working options and work in a distributed team model
25 Days Annual Leave + Bank Holidays + Birthday Leave
Enhanced Absence and Family Leave Policies
Workplace Pension - Your 4% employee contribution is matched by Genie via salary exchange
Employee Referral Scheme - A bonus payment if we hire someone you recommend
Electric Car Scheme - Allows you to lease an electric car through salary exchange, giving savings on Tax and NI
Cycle to Work Scheme - The Cycle2Work Scheme allows you to buy a new bike for commuting to work, spreading the cost over 12 months via salary exchange
Genie Academy - Our in-house training helps develop talented people into world-class digital marketers. Courses cover all aspects of the business
Quarterly Social Events - We all get an afternoon off each quarter to attend a staff social. Events range from bowling and punting to cocktail making and quizzes

Genie Ventures

Genie Ventures is a rapidly growing digital marketing and publishing company. We run a stable of successful businesses including the UK’s first broadband comparison site (Broadband Genie) and a number of specialist comparison sites. We’ve also taken everything we’ve learned from growing these sites and created an internationally recognised, award winning performance marketing agency (Genie Goals).We’re based near Cambridge city centre, with a staff of more than 50 fantastic people, although our reach is global - operating in the UK, European and US markets. We are tech-focused having developed our own technology in house, and work closely with some of the biggest brands in the world including Google, Amazon, Karl Lagerfeld and Sky.Genie Ventures is a fabulous company to work for; then we would say that, wouldn’t we? It’s not just us saying it though – in recent times we’ve won a prestigious Working Mums Top Employer Award; and been a finalist for the Amazon Growing Business Awards Employer of the Year, The Cambridge News Business Awards Employer of the Year Award and the British Small Business Awards Small Business of the Year.We’ve achieved this by developing a unique culture based on developing our team and trusting them; with Genies being encouraged to learn and develop in a supportive yet ambitious environment. And we’ve managed to maintain a wide-eyed and fearless start-up mentality despite massive growth in both staff numbers and profitability.A huge perk of being a Genie is the sense of fun and togetherness that comes from working in a sociable, fun, caring and creative environment. In addition you’ll find an enviable selection of benefits, from table football and board games to a kitchen stocked to bursting with posh tea and coffee, fruit and other goodies – ready and waiting for you when you join our happy family.

Founded in 2008

Cambridge, England, GBR

20 employees (1 in marketing)

www.genieventures.co.uk