Head of Performance Marketing
OnBuy
Bournemouth, Bournemouth, Christchurch and Poole, UK (Remote)
£100K/yr - £120K/yrIn-houseFull-timeSenior level
1 day ago
Performance Specialist
UK (Hybrid)
£50K/yr – £60K/yrMid Level3+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own and scale paid social performance across Meta and TikTok for a portfolio of DTC brands, driving ROAS, CAC, MER outcomes and new acquisition, turning data into action while collaborating with Growth Strategists and Creative teams to uncover growth opportunities.
- Own paid social strategy and execution across Meta and TikTok to hit ROAS and CAC targets.
- Translate analytics into optimisation actions across campaigns and creatives.
- Collaborate with Growth and Creative teams to identify and pursue growth opportunities across brands.
Job Description
Own and scale paid social performance across Meta and TikTok for a portfolio of DTC brands, driving ROAS, CAC, MER outcomes and new acquisition, turning data into action while collaborating with Growth Strategists and Creative teams to uncover growth opportunities.
- Managing and scaling paid social campaigns across Meta and TikTok
- Driving performance against ROAS, CAC, MER and customer acquisition targets
- Analysing data and turning insights into action
- Collaborating with Growth Strategists and Creative teams to improve performance
- Identifying growth opportunities across a portfolio of DTC brands
Traffic Signals
Monthly Visitors
146
Traffic Source Mix
Search
43.2%
Direct
34.3%
Referral
13.7%
Social
5.3%
Paid
1.7%
Headcount Trend
Current headcount: ~14
Marketing Team
Marketing Team Size
5 (36% of company)
Marketing Roles Posted (Last 30 Days)
2
