Responsibilities

• You'll own the day-to-day management and optimisation of our paid acquisition activity across Meta, Google and emerging channels.
• Manage paid acquisition campaigns across Meta, Google and other paid channels.
• Monitor and optimise campaign performance against CPA and customer acquisition targets.
• Plan and execute structured creative testing programmes.
• Work closely with the creative team to develop testing hypotheses and creative briefs.
• Analyse campaign performance and identify opportunities to scale winning concepts.
• Own weekly and monthly performance reporting, surfacing actionable insights
• Collaborate with product, CRM, brand and data teams to improve the customer acquisition journey.
• Stay up to date with platform changes, new features and industry trends.

Requirements

• Hands on experience managing paid social and paid search campaigns.
• Demonstrated experience with Meta Ads Manager/Google Ads
• Comfortable working with data and making decisions based on evidence.
• Enjoys experimentation and structured testing.
• Understands creative performance and how great advertising drives acquisition.
• A proactive mindset with a desire to take ownership of projects.
• The ability to communicate performance insights clearly to both technical and non-technical stakeholders.
• Excellent attention to detail.

Preferred

• DTC or subscription businesses.
• Attribution platforms (e.g. Fospha, Triple Whale, Northbeam).
• GA4.
• SQL, Looker or BI tools.
• Creative reporting platforms such as Motion.
• AI tools such as Claude or ChatGPT.

Benefits

• 25 days holiday per year + bank holidays.
• A volunteer day to spend on a cause you care about.
• Flexible working from home.
• Credits for local co-working hubs when you’re out and about or just need a change of scenery.
• Healthcare cash plan and Employee Assistance Programme.
• Quarterly wellbeing allowance.
• Enhanced parental leave policies (16 weeks full maternity pay, 6 weeks full secondary caregiver's pay).
• Paid fertility leave.
• 45 day nomad working policy.
• Employee share scheme.