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UK (Remote)

£40K/yr – £55K/yrSenior LevelPart time

Posted 4 weeks ago

The other 99% submit and hope. You're about to do something different.

Own paid media across Meta, Google and Amazon to grow profitable acquisition for premium foods with a clear decision-focused weekly cadence.

Growth scope: audit, optimize, and reallocate budgets for ROAS, CAC and margin.
Campaign execution: build tests for creatives, audiences, offers, and landing pages tied to premium product categories.

Manage and optimise paid campaigns across Meta Ads, Google Ads and Amazon Ads
Build campaigns for premium food, gourmet products, gifting and seasonal demand
Improve ROAS, CAC, conversion quality and contribution margin from paid channels
Audit existing campaign structure, tracking, attribution and budget allocation
Create testing plans for creatives, audiences, offers, landing pages and product categories
Work with Shopify data, Google Analytics, Meta, Google Merchant Centre and Amazon Ads
Identify which campaigns should be scaled, fixed, paused or killed
Build simple weekly reporting focused on decisions, not vanity metrics
Collaborate with founder and marketing team on offers, product positioning and Q4 campaigns

Proven performance marketing or PPC experience in FMCG, food, beverage, grocery, gourmet, luxury food or similar physical product categories
Direct experience managing Meta Ads and Google Ads
Experience with UK or USA consumer markets
Strong understanding of e-commerce unit economics: ROAS, CAC, AOV, CVR, margin, payback
Ability to work independently and make clear recommendations
Comfortable with part-time, remote, founder-led business environment
Strong English communication

Amazon Ads experience for food, grocery or premium consumer products
Experience with Shopify stores
Experience with Google Merchant Centre and Shopping / Performance Max
Experience with premium, luxury or gifting products
Understanding of seasonal retail peaks: Christmas, Black Friday, Valentine’s Day, Easter
Experience improving landing page conversion alongside paid media