Responsibilities

• Execute the paid media strategy set by the Head of Paid Media across a portfolio of client accounts, ensuring every campaign is built, run and optimised to the highest standard
• Own the communication of performance – translating data into clear, actionable insight for internal teams and for clients, in the right format for each audience
• Manage the delivery of paid media strategy end to end: campaign build, budget pacing, testing, optimisation and reporting, developing a strong understanding of each client's products, audiences and business objectives to maximise performance
• Proactively identify and bring forward new ideas, tests and platforms – including emerging AI-driven advertising platforms such as OpenAI's – for discussion with the Head of Paid Media and with clients
• Partner with the data, SEO, CRO and creative teams to extract and analyse performance data, generating insights that strengthen wider digital marketing strategy and campaign optimisation
• Own quarterly business reviews and performance reporting for your accounts, and contribute to new business pitches and proposals
• Audit new business accounts to identify quick wins, breaches of best practice, and opportunities for addmustard
• Work with SEO, CRO and creative teams to improve landing pages, messaging and creative, ensuring paid media supports the wider customer journey
• Support forecasting and target-setting for each client's business, and contribute to attribution model insights where needed
• Build strong working relationships with client stakeholders, acting as a trusted day-to-day contact while driving the trading and performance of client products through informed paid media optimisation

Requirements

• ideally with at least 3 years' experience, potentially a senior executive ready to make the move up

Benefits

• Open, accessible leadership that genuinely cares about your development, progression and success
• Flexibility in how you work and unlimited holiday (to be applied responsibly), including hybrid working between home and our offices in Brighton's Laines and Soho
• A £500 personal training budget, allocated every 6 months – you decide how and where to spend it, providing it's helping your career
• Pension scheme, gym membership and the ride to work scheme
• A sociable, supportive team that pushes each other to do better work