Responsibilities

• Act as the right hand to the CMO, helping translate strategy into clear, well-executed action across the business.
• Coordinate and execute marketing programmes and activity across all channels, ensuring consistency and quality throughout.
• Coordinate marketing team activities, keeping projects on track and deadlines met.
• Act as the day-to-day point of contact for all marketing programmes and events across the clinic network.
• Build clear action plans for marketing initiatives and ensure agreed actions are followed through to completion.
• Own and maintain an integrated marketing calendar, ensuring it reflects the most current campaigns and information across the business and is kept up to date at all times.
• Stay aware of the competitive landscape and notify the team of relevant activity, trends or positioning from other brands in the market.
• Coordinate events, marketing outreach and guerrilla marketing campaigns across our clinics and local communities.
• Plan and run surveys and leafleting campaigns to build local awareness and gather client insight.
• Plan and deliver clinic events end to end, including budgets, suppliers and on-the-ground delivery.

Requirements

• Minimum five years’ experience in marketing, ideally as a Marketing Manager at a high-end spa, gym, aesthetic or beauty clinic, healthcare, hospitality or high-end retail business, preferably at a fast-growing company.
• University degree in business, marketing or a creative field.
• Graphic design and video capture skills, with experience using tools such as Adobe Photoshop, Figma and CapCut.
• Deep understanding of both traditional and digital marketing.
• Events planning experience, with the ability to deliver from concept through to on-the-ground execution.
• Experience running advertising campaigns, surveys and leafleting activity.
• Experience training front of house, client acquisition or floor sales staff.
• Strong understanding of customer behaviour, segmentation and profiling.
• Comfortable using Excel, PowerPoint and scheduling tools such as Monday or Notion.
• Commercially aware and confident using data to identify issues and opportunities.

Preferred

• Experience working within a multi-site or clinic-based business.
• Experience working within the veterinary, pet care or wider healthcare sector.
• Familiarity with SEO best practice and website performance.
• Experience managing or contributing to a marketing budget.
• A genuine passion for pets and an understanding of the premium end of the pet care market.
• Experience managing brand ambassador, influencer or local partnership relationships.