Marketing Manager – Quaker Oats

Reading, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own the UK Quaker brand strategy and 3–5 year growth plan, driving portfolio innovation, packaging and activation while unifying cross-functional teams around integrated campaigns that reach consumers and shoppers.

  • Growth and Portfolio: Lead multi-year strategy and portfolio development across Quaker UK, including flavour, packaging, and in-store activation.
  • Integrated Campaigns: Deliver end-to-end ATL/BTL initiatives from strategy to in-market execution with Insights, R&D, Sales, Finance, and agencies.
  • Commercial Partnerships: Align with Commercial and Sales on annual customer/category plans and strengthen brand tracking and consumer insights across markets.

Job Description

Responsibilities

  • Partner with the Head of Marketing, PepsiCo CMO, and Quaker GM to define the Quaker strategy and 3–5 year growth plans.
  • Lead management of the Quaker UK portfolio, including innovation, renovation, flavour development, packaging, ATL communications, and in-store activation.
  • Deliver initiatives end-to-end, from strategy development through to execution, partnering cross-functionally with Insights, R&D, Sales, Finance, Project Management and Agency teams.
  • Develop and execute integrated ATL and BTL communications strategies aligned to brand and business objectives.
  • Act as the key marketing partner to Commercial and Sales teams to develop and deliver annual customer and category plans.
  • Lead and develop the wider marketing team to strengthen brand tracking, consumer understanding, and performance benchmarking.
  • Lead, coach, and develop one direct report, fostering a high-performance and growth-oriented culture.

Requirements

  • Extensive marketing experience (Senior Marketing Manager level) with a strong track record of delivering brand growth across portfolio management, innovation, and communications gained in a consumer business, preferably within FMCG / CPG
  • Proven experience managing complex portfolios within a highly matrixed, multi-stakeholder environment.
  • Strong strategic and consumer-led thinking, with the ability to translate insights into clear commercial opportunities.
  • Demonstrated success leading integrated ATL and BTL campaigns from strategy through to in-market execution.
  • Strong commercial acumen with experience partnering closely with Sales and cross-functional commercial teams.
  • Highly analytical, with the ability to interpret multiple data sources to identify trends, risks, and growth opportunities.
  • Comfortable operating at both strategic and executional levels in a fast-paced environment.
  • Proven leadership experience managing and developing high-performing teams.
  • Strong influencing and stakeholder management skills, with the ability to simplify complex ideas into clear recommendations for senior leadership.
  • Excellent collaboration skills with the ability to work effectively across functions, markets, and global teams.

Benefits

  • We offer a competitive salary, bonus, car allowance, flexible working, and a wide range of benefits—from critical illness cover and discounted gym memberships to enhanced parental leave and electric car schemes.
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PepsiCo

3.9 Glassdoor

PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place. Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet. Join us. Dare for Better.

Founded in 1980
Purchase, New York, US
141K employees (12,526 in marketing)
75% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
2.3M
Traffic Source Mix
Search
29.8%
Direct
46.5%
Referral
21.1%
Social
1.1%
Paid
1.5%

Headcount Trend

Current headcount: ~153.6K

Marketing Team

Marketing Team Size
10,817 (7% of company)
Median Career Experience
16 years
Median Tenure
10.1 years
Marketing Roles Posted (Last 30 Days)
9

Funding

Total Funding
$4B
Last Raise
$4B
Post IPO Equity, 7 months ago

Funding History

  • Sep 2025
    Post IPO Equity • $4B
  • Jun 2024
    Grant • $18K

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